UXPERTS

How do heuristic principles make for better design? In this episode, Jason and Ephie dig into the second half of the NN/g usability principles for interaction design, making interfaces easy to use and understand.

They kick it off by encouraging design for recognition over recall, so users don’t have to keep anything in mind to complete tasks. Next, they look at flexibility and efficiency, allowing for power users and newcomers. Minimalistic and aesthetic designs are the next topic, where they consider how simplicity improves interactions. Then, they look at helping users recover from errors and wrap up with good help and documentation. As in every episode, they weave in concrete examples and objects from the real world to help build the ideas' foundation.

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Are you ready to unpack Jakob Nielsen's 10 usability principles for interaction design with Jason and Ephie? They begin by looking at the first five usability heuristics, which are guidelines for making interfaces easy to use and understand. 

Ephie and Jason kick things off by discussing best practices to ensure system status visibility, so users are kept in the loop with timely feedback. Next, they establish how a good design matches the real world. The third heuristic is giving users control and freedom, that “emergency exit” that sometimes is needed, especially for complex interactions. For the fourth, they delve into the importance of designing consistency and having standards to avoid user confusion, and they close with how to prevent errors before they even happen. Over the course of the conversation they weave many of these ideas together and give tangible examples, helping dig into the real world implications for these important guidelines. 

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Setting reasonable goals is critical for your personal and professional success. Solid goals and a disciplined approach can lead to more extraordinary achievements at work and more intentional activity overall. In this episode, Jason and Ephie delve into many aspects of setting goals, from how to set them, what makes a goal measurable, the purpose of goals, how to keep disciplined and on task, and some pitfalls of lousy goal-setting. Don’t let a New Year’s Resolution be a useless activity—setting mindful goals and implementing a solid plan can be one of the most potent, life-giving activities you take in your life.

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What advice do you have for someone interested in UX? What about someone considering switching from an individual contributor to a management role? Jason and Ephie cover many topics in their first-ever question-and-answer episode. Topics also delve into tools of the trade, what core skills are most important for UX design, what role content should play in design, ethical considerations in UX, and more.

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What big trends in UX have we seen in 2023, and what does 2024 hold in store? Join us as we dive deep into unpacking this year’s Trends of UX article and what resonates or completely misses the boat. In this episode, Jason and Ephie welcome the UX podcaster, Jeremy Miller, to join the discussion.

The episode begins by delving into AI and automation, both for the role of UX and the focus of designs. We then discuss UX saturation in the market and how that’s affecting team structure. The next topic is software at scale or the commoditization of design for low-risk use cases. We’ll look at some of the ethics and financialization of designs and then get into dark patterns that have come about to disintegrate user trust. As usual, our episode ends positively as we each assess the state of UX today and what we can look forward to in the coming year.

Jeremy Miller’s mission is to give you the tools you need to be an effective UX designer by diving into the soft skills they won't teach you in school or a boot camp. These skills are critical to your success. You can follow Jeremy on LinkedIn and beyonduxdesign.com, where he hosts an ongoing podcast. 

Jason Moore and Ephie Risho host a weekly podcast called UXPERTS, focusing on the intersection of UX Leadership and Business Outcomes. You can learn more about the show at uxperts.info and find them on Spotify, Apple Podcasts, or Google Play. 

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Does UX touch every aspect of our lives? What about raising children? Driving a car? Baking a cake? The answer to all of that is YES. UX touches everything we interact with, both our day-to-day physical experiences and the digital world. 

No place does this have more relevance than when two professionals decide to step outside their comfort zones and enter the world of book publishing.

Join local authors Bryan Schaeffer and Ephie Risho as they discuss how they first found their passion for writing and eventually decided to share their creations with the world. Hear about their struggles and ideas they thought would be home runs that later turned into do-overs. We’ll uncover their humility in this ever-evolving and often noisy industry. 

You can follow Bryan at https://www.sintr.com and learn about his efforts through https://www.instagram.com/bryanschaeffer. Support his self-publishing journey by purchasing books at https://thelastbesttrails.com. 

You can follow Ephie on Facebook, and learn about Ephie’s efforts through theelementalists.net. Support his self-publishing journey by purchasing books on his website or on Amazon. 

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How can a strong team culture influence building good products? Join Jason and Ephie as we finish our series on Marty Cagan's brilliant book, "Inspired: How To Create Products Customers Love," and dig into the most critical elements of being a strong team. 

It's all about scaling the magic – finding ways to maintain that special spark and effectiveness as your company grows. Maintaining that innovative edge is possible even when you're no longer a small startup, but it takes intentional work. In this episode, we’ll emphasize what it takes to have a team that continuously drives success throughout a product's lifecycle, regardless of size or circumstances. 

We’ll wrap up with a how-to guide for fostering a continuous learning and improvement culture — embracing change and constantly striving to improve your processes and products. 

Support this podcast by purchasing Marty Cagan’s book through Amazon. 

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Now that we’ve discussed strategy, how does this play out in practice? Join Ephie and Jason as they dive into Part 4 of Marty Cagan’s book, “Inspired: How To Create Products Customers Love.” We’re talking execution – the secret sauce that mixes strategy and nitty-gritty details for product success. In this podcast, we delve into team empowerment – fostering that sense of responsibility and accountability. And as usual, we weave in practical advice on staying focused on outcomes over outputs — measuring success based on the value you deliver, not just ticking off tasks. So, get ready to supercharge your product game with execution finesse, team empowerment, and a laser focus on what truly matters – customer value!

Support this podcast by purchasing Marty Cagan’s book through Amazon. 

Thank you for subscribing to this podcast and for your ongoing support.

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How do you create a strong product vision to guide teams? In the third part of Marty Cagan’s awesome book, “Inspired: How To Create Products Customers Love,” Ephie & Jason dive into how to assemble a powerhouse of a product team—top-notch, creative minds that have a crystal-clear vision everyone can rally behind. The goal is to ensure we’re not just creating but creating with purpose. We’ll explore the art of communication—open, honest, and constant.

Ultimately, it’s not just about making cool products; it’s about ensuring everyone’s on the same page while doing it and pointed in the right direction. So, grab your coffee, and let’s talk strategy, teams, and communication—because that’s the secret sauce to creating products that customers absolutely adore! 🚀🌟 

Support this podcast by purchasing Marty Cagan’s book through Amazon. 

Thank you for subscribing to this podcast and for your ongoing support.

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What makes a solid team, and how can you nurture that? Join us for Part 2 of Marty Cagan's insightful book, “Inspired: How To Create Products Customers Love.” In this episode, Jason and Ephie explore a problem-centric approach, where we connect with real customer needs, and how to supercharge product teams by giving them the keys to autonomy and ownership.

We’ll dig into the secrets of fostering a culture of continuous learning and rapid iteration, ensuring your products stay ahead of the curve. So, get ready to be inspired, and let's unlock the secrets to creating products that meet and exceed your customers' expectations!

Support this podcast by purchasing Marty Cagan’s book through Amazon. 

Thank you for subscribing to this podcast and for your ongoing support.

Ask us anything: [email protected]

Media inquiries: [email protected]