🎙 Podcast #117 with Pierre Lindh and Valentina Bagniya, Chief Marketing Officer at SOFTSWISS  

In this podcast Pierre Lindh sits down with Valentina Bagniya to discuss Brand Strategy. Listen as they take a deep dive into Brand Strategy, including how to build a strategy from scratch, the differences between the brand strategy in iGaming and other industries, and planning long-term brand strategy while trying to predict future changes

ABOUT VALENTINA BAGNIYA: 

Valentina joined SOFTSWISS as CMO in 2020, having 15+ years of experience in marketing backing her up. In 2 years she has built a full-service B2B marketing department with over 30 employees.  

As Chief Marketing Officer, Valentina develops forward-thinking marketing and business strategies for SOFTSWISS and its products,  supervises strategy execution and controls achievement of the brand’s marketing targets.

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This episode of the iGaming NEXT podcast is hosted by Pierre Lindh, MD/Co-Founder at iGaming NEXT and is brought to you by: