Value First: The Product-Led Sales Podcast

Kashish is the founder and CEO of Hightouch, the reverse ETL platform. Hightouch just raised $40M of funding and is one of silicon valley's hottest startups.

In this conversation, Kashish breaks down how they acquired their first 100 customers, how they're thinking about PLG sales and what makes their sales process and culture truly unique!

Collin Mitchell is the CRO at Salecast & host of Sales Transformation. In this energy-packed âš¡ episode, Collin and I discuss why podcasting is a killer sales strategy, giving value before you ask to outpace others, the importance of personal branding for reps and modern techniques to get prospects' attention!

Ramli John is the Managing Director at ProductLed & author of Product-Led Onboarding, a book about how to turn users into lifelong customers.

In this convo, Ramli shares on important it is to nail onboarding as a product-led startup and how the fastest-growing product-led companies add sales to their onboarding process to boost conversions.

John Ozuysal, he's the Head of Growth at Optimonk, the smarter way to increase conversions on your site. John has been head of growth 3 times already in his career and avises tons of startups on marketing and growth.

In this 🔥 episode, John lays out the most actionable advice you get can when running marketing at a bottom-up SaaS company.

James Labastida is the Chief of Staff, Revenue at ClickUp, the one app to replace them all. Before ClickUp, James was the VP of Revenue at GoSite.

In this episode, he drops some truth bombs about scaling companies from early product-market-fit to unicorn. He shares how he thinks about technology, people and revenue processes needed for hypergrowth.

Ross Rich is the founder and CEO of Accord, the customer collaboration platform built for high-growth sales teams. In this episode, Ross and Fred discuss how Accord is implementing product-led sales, putting the buyer first, being happy as a founder and scaling sales at an early-stage startup.

Wes Bush is the founder and CEO of ProductLed. He is the bestselling author of Product-Led Growth: How To Build a Product That Sells Itself and is one of the most sought-after product experts in the world.

��: In this episode, Wes talks about getting buy-in for PLG, transitioning from sales-led to product-led and the power of product data in the hands of sales reps!

Jorge Soto is the Head of Content at Reprise, the demo platform for SaaS.

In this episode, Jorge shares his journey and his thoughts on the most pressing subjects in PLG

Nadja Komnenic is the Head of Business Development at Lemlist, the email outreach platform. She was the first hire at Lemlist and is responsible for implementing the sales strategy that got Lemlist from 1 to 8 M in ARR in under 2 years.

In this episode, Nadja shares everything you need to know about merging a product-led strategy with strong outbound to beat your revenue targets.

Darren Chait is the founder and CEO of Hugo, the connected meeting notes platform. Darren and his team have built an incredible product-led motion and have users at companies like Calendly, Slack, Shopify and Netflix.

In this episode, we explore how Hugo has built a contextual user journey both in the product and through emails that is turbo-boosting their growth. We also talk about merging sales with PLG and using what your customers do in your product to produce marketing content.

Hope you enjoy :)