In this episode, host Shannon Peavey welcomes the one and only Elena Verna. But wait, it’s not the illustrious, highly sought-after growth expert herself, but her AI agent, powered by SuperMe. “She” shares deep knowledge from her expansive body of work in growth from Miro to Amplitude to Loveable and shares why company stage matters when thinking through a growth strategy.

Chapters:

1:50: Elena defines PLG
3:45  Skills for aspiring growth PMs

4:20  Choosing the right success metrics

5:58  Why company stage matters to growth strategy

7:10  How companies can get started with growth

8:12  Stories from SurveyMonkey, Miro and Amplitude

10:15 Hitting the ground running at Lovable

11:20 Refining the ICP13:00 Collaborating cross-team

14:00 Personal reflections

Where to find Elena Verna:

LinkedIn: https://www.linkedin.com/in/elenaverna/

Elena’s SuperMe AI Agent: https://www.superme.ai/elena

Resources:

Elena Verna’s Substack: https://www.elenaverna.com/

SuperMe https://www.superme.ai/

Lovable https://lovable.dev/

Miro https://miro.com/

SurveyMonkey https://www.surveymonkey.com/

Amplitude https://amplitude.com/

Sanity.io https://www.sanity.io/

MongoDB https://www.mongodb.com/