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WARC Talks Share of Search
This week WARC talks share of search with James Hankins, founder of Vizer Consulting, and Shann Biglione, head of strategy at Zenith New York. How can marketers use share of search as a metric and could it be a new way to prove the effectiveness of advertising?
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By WARC
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This week WARC talks share of search with James Hankins, founder of Vizer Consulting, and Shann Biglione, head of strategy at Zenith New York. How can marketers use share of search as a metric and could it be a new way to prove the effectiveness of advertising?
Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
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