In today’s Startup Therapy Podcast, Wil and Ryan talk about being the best at what you do. Oftentimes, founders are stuck in the idea that they need to add more features to make their product appealing and saleable. That it’s the added features that will reel in more customers without realizing that the focus should be on the core value of their product - to make sure that we’re doing the core product right and nothing else matters.

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What to Listen For

• 00:00 Intro
• 00:20 We’re lucky if we’re really good at one thing
• 03:11 If you can’t solve the primary problem, you can’t fix anything else
• 06:10 What’s the one thing that you’ll have room to add features?
• 11:06 The cost of doing anything but the one thing
• 15:28 Nothing matters when you can’t get the core product right
• 19:26 If your mission is pizza, stick to it
• 24:01 We’re always going for a market we have to condition
• 30:59 Being the first to a market doesn’t make you the best
• 36:45 It’s difficult to beat the best when you’re new in the market