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Today on PPC Rockstars our host is joined by Natalie Baredda the director of paid speech at Point It Digital Marketing. Stop Dismissing Google Display Network and Engage with Traffic That Converts. Natalie focuses on strategic growth planning and testing. She explains how search marketers can find great results by building audiences off of your targeted names and doing some competitor conquesting.

Mark serves as senior product and privacy counsel to Fortune 500 and 100 companies. A zealous advocate of privacy by design, Mark counsels end-to-end privacy implementation in all aspects of product development and go-to-market strategies.

A frequent lecturer and speaker on US / EU comparative privacy laws and GDPR compliance best practices and strategies, Mark currently serves as Chairman of the Internet and Privacy Law Committee of the Business Law Section of the California Lawyers Association (formerly, the State Bar of California). Mark has been counseling on global privacy laws since 2004 and is a member of the International Association of Privacy Professionals.

Currently serving as embedded Senior Counsel at Autodesk, Inc., through Paragon Legal, acting as lead legal business partner for two business units, implementing privacy by design while helping build a new business and bring a new SaaS solution to market. Mark has advised companies around the world at all stages, from Fortune 100 to startups, on global privacy compliance, product development, and go-to-market strategies.

Fraudsters are where the money is--and today that space is mobile apps. The App Economy is on track to be worth a whopping $6.3 trillion by 2021. To put that in perspective, it represents an economy the size of Japan. Meanwhile, mobile ad fraud numbers are seeing meteoric growth, doubling year-over-year during the first quarter of 2018 and contributing an ever-increasing portion to overall global digital ad fraud. App Install fraud, in particular, is among the most costly and complex types of mobile ad fraud as it impacts all marketers who pay for app installs--and that is the vast majority worldwide. Our host Peggy Anne Salz catches up with Gary Danks, Managing Director & Founder at Machine Advertising, the only company entirely dedicated to stopping app install fraud, to discuss what app install fraud is and who the perpetrators are. Gary also walks us through the questions you need to ask ad partners and the red flags you need to watch. They also dive into eye-opening research, conducted by Machine Advertising, that shows 56% of app installs analyzed were detected as fraudulent.

In this episode of PressThis we discuss the latest news and updates in the WordPress community. This is a huge episode covering some very big news in WordPress core, movers in the WP product world, and from around the community. Don't miss this chance to keep up with the latest news in WordPress, so you can adjust your strategy and stay a step ahead. Listen now!

Neely Tamminga is CEO and Chief Whiteboard Artist of DISTILL. During her 20-year career on Wall Street, Neely would routinely apply seemingly imperfect and disparate data to help ground conversations about consumer behavior to money managers and institutional investors.  Neely is considered a consumer behavior expert with insights that span all demographics and across all key areas of discretionary spending. Key career awards include top sell-side analyst in The Wall Street Journal Best on the Street analyst.

The hosts discuss how the latest major algorithmic update from Google has affected medical-based content sites, Google and China’s blossoming relationship code-named “Dragonfly”, interesting Mueller files, two great questions from listeners, and more.

Today we’ll be talking with Scott DeLuzio about a broad range of topics ranging from community involvement to mental health in freelancing. As a soldier, Scott brings unique perspective to the development world. We’ll talk a bit about how that experience equips him in a career in freelancing and product development. We’ll touch on WordCamps, freelancing, and how mental health plays an important role in our work lives.

Google Marketing Live 2018 Recap with Optmyzr Co-Founder Frederick Vallaeys as he tells us how he took part in a live-on-the-scene panel discussion with other industry experts to discuss trends that are shaping search – both from within Google as well as the broader search universe.

Google Confirms Broad Core Algorithm Update: The Facts & Advice; Google mobile speed update has no impact on general mobile rankings; Bing Ads rolls out Target CPA & Maximize Conversionsbidding strategies.

James Martell shares 6 Steps YOU Must Follow to Select a Profitable Affiliate Marketing Niche. Check out these steps and make sure to take notes sure to help to grow to provide opportunities for affiliate marketers.