Welcome To Eloma

“The beauty of being a member of a space where you're with like-minded people is that you can show up whole, because it's a safe space to stretch your legs and learn. And that's what my group gave me,” shares Amy Vaughan, Owner and Chief Empowerment Officer of Together Digital, a community for women in digital marketing. Amy was a member of the community for almost 3 years helping to build the Cincinnati chapter before taking over for the founder when she decided to run for Congress. Today, Amy joins host Kiley Peters to talk about how to build community and add value through memberships. 

The beauty of Together Digital is that it provides a safe space for women from all different backgrounds to speak freely and totally be themselves. It is a truly supportive community of women that uplift and empower one another while getting the chance to learn and grow together. Amy recognizes that with any membership platform, there is a focus on building numbers and retention, but the great thing about owning a business is that it doesn’t have to be for everyone. So if some people are not the right fit for the group or are not able to adhere to the code of conduct, those people do not have to be included. She shares that the greatest marketing for her has been word of mouth because it is not easy for women to find a genuine, safe community where the support is really unconditional. 

If you believe strongly in your mission and your values and get a like-minded community together, you can accomplish incredible things. Without the support of her Together Digital family, the original founder may never have run for Congress and Amy Vaughn may not have found her calling for entrepreneurship. Tune into this episode of Welcome To Eloma to learn more about the benefits of building community and how to create memberships that provide lasting value and keep members returning for more. 

Quotes

• “What I had found about the experience of being a part of Together Digital and leading a chapter was that even though I'd worked at large conglomerate agencies, there was nothing more educational and challenging than managing a group of volunteer women for a board and getting the opportunity within my local community to be walking around town and people know me not because of my agency, but because of being a  Together Digital member.” (2:02-2:36 | Amy)
• “Whenever I meet with these women, board members, members, I walk away feeling more energized, more connected, more seen and heard than I do some days when I'm at home or at work.” (4:13-4:22 | Amy)
• “There needs to be a code of conduct. Together Digital is all about making sure that we are maintaining confidentiality so that women feel like they can ask the hard questions in a safe space. We are also about making sure that we're creating a space for all women, regardless of their age, race, previous gender identity to infringe upon their ability to speak out competently. And that's not an easy thing to do.” (12:50-13:13 | Amy)
• “The beauty of owning your own business is that you don't have to be for everybody.” (13:51-13:55 | Amy)
• “The beauty of being a member in a space where you're with like-minded people is that you can show up whole, because it's all learning. It's a safe space to stretch your legs and learn. And that's what this group gave me.” (22:38-22:56 | Amy)

Links

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Amy Vaughan

 Instagram: @togetherindigital

Website: www.togetherindigital.com

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“Once a week, it would be really nice to hear like, ‘what are you currently up to?’ Maybe you were doing one new personal skill that was completely random, but yet, it was exciting. Share it out to everyone,” suggests Ari Krzyzek, CEO and Head of Strategy at Chykalophia and Co-Host of Halo Femtech Podcast. Ari is originally from Bali and moved to the U.S. to start her business after realizing that there were not enough resources available to her in her home country. Today, Ari joins host Kiley Peters to talk about establishing a global culture as an entrepreneur. 

When Ari was establishing her business in the U.S. she looked to Indonesia for talent, because that is what she was familiar with. In this way her business developed naturally into a global business which now has employees spanning 5 different countries. In order to maintain a global business, it is important to be cognizant of different cultural needs as well as logistical difficulties like time zones. Over time Ari figured out workarounds for these challenges such as providing 10 personal days a year to cover each country’s individual holidays and having a weekly meeting where the team can catch each other up on their personal lives. 

Establishing a global business can be a difficult task and there are a lot of things to consider such as how to work around different time zones. However, by removing the barrier of location, it is often easier to find the perfect person for the job. Tune into this episode of Welcome To Eloma to learn more about the benefits of hiring people from other countries and how to combat the challenges of melding different cultural and scheduling needs. 

Quotes

• “In terms of time zone differences, I think it has to be something that you are willing to give to your team as well, in order to really build that relationship. I feel like it truly shows when you are willing to work with them and help accommodate their needs. They will respect you so much, because they feel like `oh, man, my boss is willing to negotiate things with me, that really shows confidence from them knowing that, hey, I can trust my boss, I can really feel not just connected in a way but also feel appreciated.” (11:28-12:00 | Ari)
• “Once a week, it would be really nice to hear like, ‘what are you currently up to?’ Maybe you were doing one new personal skill that was completely random, but yet, it was exciting. Share it out to everyone.” (16:21-16:35 | Ari)
• “I think you'll know when you find it and you realize this person is going to help me so much in my business, this person is going to contribute so much into the growth of my company. And you will figure it out together with them.” (21:29-21:43 | Ari)
• “There's always going to be bad apples, right? There's always going to be people like that. And I feel like a lot of us might feel discouraged from just one experience with bad apples. But, I would encourage you don't stop, because you will be amazed.” (28:26-28:41 | Ari)

Links

Connect with Ari Krzyzek

LinkedIn: http://linkedin.com/in/arichykalophia

Instagram: https://www.instagram.com/chykalophia/

Chykalophia website: http://chykalophia.com

Ari’s website: http://arikrzyzek.com

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“Getting creative in this space is what all of us have had to do to survive in this kind of environment right now,” explains Amanda Mattefs, Owner and CEO of Apricity Creative Agency, a graphic design company, and Charcuter-Me, an elevated charcuterie company. Today, Amanda joins host Kiley Peters to talk about how building vendor relationships within the local community has helped her business to grow while also enabling her to help other local entrepreneurs. 

Amanda decided to create her charcuterie business during the pandemic as a way to give people a unique date experience while they were stuck at home. She also saw it as a great opportunity to support other small businesses by making relationships within the local food and beverage community. She ended up joining a group called Let’s Talk Women which is a group of local women business owners in the industry who work together to give the space for all women to succeed. Amanda shares that in today’s age it is all about getting creative and finding new ways to run your business such as pooling resources together with other business owners to buy produce in bulk. 

When local entrepreneurs work together there is no limit to what they can achieve for their businesses and the community. Learn more about how Amanda got her business up and running during the pandemic and how she formed relationships with other businesses and members of the community in order to not only survive, but thrive during these uncertain times. 

Quotes

• “I needed a commercial kitchen so I reached out to people in the community, and they were so grateful. They're like, ‘there's a space available downtown in Cathedral Square. You can probably use a little bit of this’ There was, just in the kitchen, another food truck already working out of the space. So it was kind of shared.” (5:28-5:43 | Amanda)
• “One of our last meetings was just, ‘Hey, if you need this, or you might need it in a month, why don't we just buy it in bulk? And then kind of divvy it up just so all of us can kind of get it at a better price.’ It’s all about the community factor.” (10:40-10:53 | Amanda)
• “Yes, there's competition, but there's room for everybody. And if we all work together, we can all succeed during this time when it is so uncertain. Why not empower all these women to just do better and be better now? We can all exist somewhere in that spine.” (11:45-12:01 | Amanda)
• “Getting creative in this space is what all of us have had to do to survive in this kind of environment right now.” (14:30-14:39 | Amanda)

Links

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Amanda Mattefs

Instagram: www.instagram.com/charcuter_me 

Facebook: www.facebook.com/charcuterme

Website: www.charcuter-me.com

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“From the beginning we knew that we wanted to work with local businesses as much as possible,” explains Jess Ignatiev, Co-Owner of Heirloom Food Truck. Today, Jess joins host Kiley Peters to talk about the importance of supporting local small businesses and how Jess and her husband have managed to do that through their food truck business. 

Jess and her husband were very intentional about working with other local small businesses from the moment they made the decision to buy a food truck. They knew that for a food truck to be successful, they would first need to have strong relationships within the community to be able to partner with locations for parking. They took it several steps beyond parking and incorporated local businesses in any way they could. Jess is passionate about creating a space at the table for other women in the food and beverage industry by putting together policies that promote respect for women. She also tries, whenever possible, to work with other businesses that are not only local, but also Black or Brown owned, women-owned, or LGBTQ+ owned in order to give back to the parts of the community that are generally underserved. 

There are so many ways that local small businesses can positively impact their communities. Learn more about how Jess and her husband took their initial idea for a restaurant and pivoted to a food truck at the start of the pandemic and how they were able to utilize their business to uplift other local business owners. 

Quotes

• “From the beginning we knew that we wanted to work with local in every part of our business as much as possible.” (12:10-12:18 | Jess)
• “What are these small local businesses that we can help provide a service that they’re not able to provide to their customers and vice versa? So the biggest thing, it was like obviously we need to work with breweries because beer, Wisconsin, food. That was the number one thing.” (12:34-12:52 | Jess)
• “Our biggest thing as women is if we are owners and we are able to take control of policies and responsibilities in these businesses in our industry, we can ensure that everyone has a seat at the table.” (28:32-28:50 | Jess) 

Links

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Jess Ignatiev

Instagram: @heirloom.mke

Facebook: https://www.facebook.com/heirloommke  

Website: https://www.heirloommke.com/

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“Love is being committed to what the other person is committed to,” shares Adrian Koehler, executive and leadership coach. Today, Adrian and wife Alli Webb, serial entrepreneur, founder of DryBar and current president of Canopy, join host Kiley Peters to talk about how to best balance relationships with the demands of entrepreneurship. 

Entrepreneurship is a time consuming and emotionally demanding endeavor. In order to maintain both a relationship and business, both parties must be mutually invested in the other's business success. There needs to be a constant flow of open communication and the ability to be honest about any problems that may arise. With entrepreneurship, it can be more difficult to achieve a balance between life and work. So Adrian and Alli explain that it can be useful to change your goals to align with to work-life integration– where both are equally important. When you truly commit yourself to your partner’s commitments, then it feels less difficult to share your personal time with their business. 

It is important to be intentional about how you spend your time. With intentionality and equal commitment, entrepreneurs can create successful work-life integration and have both thriving relationships and businesses. Tune into this week’s episode of Welcome to Eloma for a conversation with Alli Webb and Adrian Koehler about how to balance personal relationships with entrepreneurship. Learn how to communicate openly about your needs, how to use your time intentionally, and how to cope with having to share your partner with the needs of their business. 

Quotes

• “Love is being committed to what the other person is committed to.” (23:10-23:14 | Adrian) 
• “I read somewhere, ‘what's the key to a great relationship?’ And the first thing was having a lot of sex. And I bring that up not to be crass, but more because it's a connection point, like, really, but it is. It’s obviously a sharing of intimacy that I think, at least for me, was not not super present in my last marriage, or really any of my relationships.” (46:03-46:35 | Alli)
• “People can live in a complaint about how much time they don't have, but it's really intentionality they don't have. So be intentional, you'll find out how you can potentiate the connection time you have.” (50:49-51:00 | Adrian)
• “I like the chaos. And I think that's been the biggest insight for me is that I really thrive in that kind of environment when there's tons of balls in the air.” (52:06-52:15 | Alli)
• “Success actually means you're less important over time. It doesn't mean that you don't make an impact. It just means that if it's still about you, it won't be as big as it could be.” (53:27-53:39 | Adrian)

Links

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Alli Webb and Adrian Koehler

Instagram: https://www.instagram.com/adrian.k/

Instagram: https://www.instagram.com/becketandquill/

Instagram: https://www.instagram.com/thedrybar/

Instagram: https://www.instagram.com/squeeze/

Instagram: https://www.instagram.com/okayhumans/

Instagram: https://www.instagram.com/alliwebb/

Website: https://adriankoehler.com/

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“It first starts with understanding what success looks like for the position that you're hiring for and having everything come from that,” explains Morgan Phelps, Founder and CEO of Colorful Connections, a diversity recruiting and retention firm. Today, she joins host Kiley Peters to discuss the best practices small businesses should use when hiring in these post-pandemic times. 

A business can only grow and succeed when it can not only attract talent, but also retain it. Post-pandemic, there has been a shift in what the average employee is looking for and many people are shifting careers. Many employees are looking to work for companies that reflect their values and now, there is more emphasis on inclusion and diversity than there was pre-pandemic. To attract and retain the best people for the job, it is necessary to focus on communication, even down to the base level of your company’s branding. If your branding does not reflect diversity, that could turn people off from even applying. To tap into the potential new talent, it’s important to not only look at checking off boxes, but to really think about what is needed to be successful in the position you are looking to fill. 

Continual evolution is a requirement for growth. Hiring today cannot be done the same way it was handled pre-pandemic because people’s priorities have shifted. Tune into this week’s episode of Welcome to Eloma for a conversation with Morgan Phelps about best practices for hiring. Learn the most effective ways of increasing your company’s overall diversity to foster feelings of inclusion so that once you hire great talent, you’ll be able to retain it long term. 

Quotes

• “Your communication, even from a branding perspective, is where you might need to start in the first place.” (15:41-15:51 | Morgan)
• “I will look for someone who has certain types of traits versus filling in and checking off the box of ‘here are the things I specifically need.’ Yes, those are important, but look ahead knowing that that will change.” (19:25-19:41 | Morgan)
• “It first starts with understanding what success looks like for the position that you're hiring for and having everything come from that.” (21:15-21:24 | Morgan)
• “If you're only looking at it from a singular perspective of race and race being your indicator of diversity, you're missing a lot. And you're also missing a lot in terms of strategic value that that person and that candidate can bring to a role and the purpose.” (27:44-28:00 | Morgan)
• “Get used to having problems and looking at them differently as learning opportunities.” (36:30-36:35 | Morgan)

Links

Connect with Morgan Phelps

LinkedIn: https://www.linkedin.com/in/morganlphelps/ 

Website: https://www.colorfulconnections.com/team 

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“An ally mindset is about orienting yourself for success in life, at work, and in home in a way that makes everyone better together,” shares Morag Barrett, Executive Coach and CEO of Skye Team–a global leadership development firm. Today, she joins host Kiley Peters to discuss how best to lead in both your business and your personal life.

In order to be the best leader you can be, it is important to lead from within. An to lead inward, you must first define what success means for you and what you want out of your relationship with your colleagues. Once you have that figured out, then you can focus on what your colleague is trying to achieve and where your desires intersect with theirs. Remember, always make the implicit as explicit as possible so that expectations for your colleagues are clearly communicated. For the best success, Morag suggests adopting an ally mindset to bring out the best in yourself and others. She explains there are 5 main elements of an ally mindset- abundance and generosity, connection and compassion, courage and vulnerability, candor and debate, and finally action and accountability. Once you have mastered these elements, you will be a more effective and successful leader both at work and in your personal life. 

Leadership requires you to show up for both yourself and others. In order to achieve success as a leader, you must clearly define what success looks like for you and then match your needs with those of your colleagues. Tune into this week’s episode of Welcome to Eloma for a conversation with Morag Barrett to learn more about leading from within, the five main elements of the ally mindset, and simple tips for increasing your connection with your colleagues.

Quotes

• “Leading inward starts with, what does my definition of success look like for me?” (7:00-7:08 | Morag)
• “It has to start with me understanding what am I needing? What am I wanting out of this relationship? Then I can be curious about what are you trying to achieve in your business, and in your work, and in your life? And then that brings us to the intersection of the we to how do we achieve that together?” (8:06-8:25 | Morag)
• “An Ally Mindset is about how do I orient myself for success in life, at work, and in home in a way that makes us better together?” (20:55-21:07 | Morag)
• “Step one, pause long enough before you get to the what are we doing and talk about how are we doing. Step two, reach out to that colleague that you would jump at the chance to work with again, and just let them know that you were thinking of them.” (23:23-23:35 | Morag)
• “Whether we're solopreneurs, this is still a team sport. There are people out there who can help.” (25:51-25:56 | Morag) 

Links

Connect with Morag Barrett

LinkedIn: linkedin.com/in/moragbarrett

Website: skyeteam.com 

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“If you're going to be in front of one select audience, what would you say to that group?” asks Tamara Edwards, CEO and Founder of Tamara Edwards & Co, a full service PR and personal branding agency. Today, she joins host Kiley Peters to discuss what you should do to upgrade your PR game. 

Branding is everything in 2022, especially for entrepreneurs. Your personal brand should have cohesive messaging throughout all platforms that work in tandem with your overall goals for your business. It’s no longer as easy as just sending a press release and calling it a day. Tamara recommends working backwards and drawing up a roadmap based on your ultimate PR goals. With the amount of content running 24/7 on social media, it can be very overwhelming to try to get your message out to your target audience and to continue to amplify your earned media afterward. Utilizing the right PR team can be a huge advantage as they will have the necessary connections to get your content published and noticed. 

PR is the middle ground between you and your audience and without the right PR, your message will not reach your target audience. Tune into this week’s episode of Welcome to Eloma for a conversation with Tamara Edwards about the importance of messaging, why hiring a PR team may be a good idea, and how to effectively upgrade your PR game.

Quotes

• “Very simply put, PR is your connection to your audience.” (2:35-2:39 | Tamara)
• “To me PR, especially in 2022, is not just send a press release, get in the news, and then that's it. You need to amplify this story, and this message, and that earned media.” (5:00-5:16 | Tamara)
• “If you're going to be in front of one select audience, what would you say to that group?” (6:33-6:40 | Tamara)

Links

Connect with Tamara Edwards

Instagram:  https://www.instagram.com/itstamaraedwards/

Website:  http://tamaraedwards.co

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

“People with titles of leadership are just people who are equally as sensitive and emotional as everyone else. Learning to draw emotional boundaries, mental compartmentalization, and not letting people in is the growth edge,” shares Jessica Zweig, CEO and founder of SimplyBe Agency. She joins host Kiley Peters to discuss the intricacies of authenticity in leadership and how to determine just how much of yourself to share with others. 

The pandemic changed a lot of things, a major one being work culture and expectations. It is no longer enough for leaders to solely focus on profits and getting the job done, especially not when consumers and employees alike are looking to leaders as the voice of an organization’s values. It is more important than ever for leaders to be vulnerable and authentic and to really pay attention to their own personal branding. However, it is just as important to not overshare and to understand when and what is appropriate to share. Jessica explains that you can be transparent and open without giving away every piece of yourself. It can be a difficult line to draw, but is a very necessary one to maintain a healthy distance for the sake of yourself. 

Boundaries are still important even when embracing authenticity. Tune into this week’s episode of Welcome to Eloma for a conversation with Jessica Zweig about how to be a more authentic leader. Learn when it’s appropriate to share and what is better left to your therapist’s office. 

Quotes

• “People with titles of leadership are just people who are equally as sensitive and emotional as everyone else. So learning to draw emotional boundaries, mental compartmentalization and not letting people in is the growth edge.” (12:15-12:42 | Jessica)
• “I'm not here to make everyone feel good all the time. My expectation is that you do your job and you perform. When you do your job well, I pay you a salary. That's the transaction. And it's hard for me as a super empath.” (13:38-13:55 | Jessica)
• “You grow a thicker skin and you grow an edge when you don't have the time to care so much about what people think of you or how people are feeling, but you care how people perform. That is what you need to do when you start to grow. And the stakes get higher, and the boats get bigger, and the overhead is more expensive month to month.” (17:18-17:40 | Jessica)
• “You have to sort of be vulnerable, and honest, and transparent, and authentic to be believable.” (20:30-20:38 | Jessica) 
• “You deserve 1,000% of you. That's it. Not hundreds or thousands of people who don't really know you online, as much as their energy is beautiful and well intentioned. You don't owe anything to anybody.” (35:55-36:07 | Jessica) 

Links

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]

Connect with Jessica Zweig

Website: https://www.jessicazweig.com/

LinkedIn: https://www.linkedin.com/in/jessicazweig/

“Make sales a focus for your entire company,” shares Lisa Proeber, Founder and Owner of The Middle Six, a sales consulting business. In this episode of Welcome to Eloma, special guest Lisa Proeber joins host Kiley Peters to discuss common mistakes made by small business owners when it comes to sales and tips for how to be successful in sales using automation tools before ever hiring a salesperson. 

Often small business owners think they need to keep sales in a silo and rush to hire a salesperson, but Lisa explains that this is not necessarily the best first move. The best salesperson can be hard to find right away because they need to be naturally extroverted and always thinking outside the box. As the business owner, you can be your own salesperson in the beginning and use that time to define and standardize your best practices so that when you do bring on a naturally gifted salesperson, they will have guidelines already in place to follow. There are many amazing tools like CRMs to help automate your business and make the sales process easier and less time consuming. 

By making sure sales is a priority for your business and investing in it up front, you can be successful whether you bring on a salesperson or not. Tune into this week’s episode of Welcome to Eloma for a conversation with Lisa Proeber about how business owners can reduce the amount of time and work that goes into being their own sales team through automation tools, and learn the best qualities to look for in a salesperson, so that when you are ready to hire, you are prepared to find the perfect unicorn for your team.

Quotes

• “One of the first mistakes that [small business owner’s] make is keeping sales in a silo. The owner of that small business is the only one bringing in the sales and they put it on themselves. And they think in order to scale, or grow, or sell more, that their first plan is to hire a salesperson. And I don't necessarily agree with that.” (3:55-4:20 | Lisa)
• “First you need to create the funnel, then you can fill the funnel, and then you can sustain the funnel.” (4:40-4:45 | Lisa)
• “At the end of the day, sales is still a person game. Which I hope, is one of the only industries that won't change and become AI.” (7:08-7:20 | Lisa)
• “Getting a CRM in place is vital. I mean, literally vital. From a time saving, and a not dropping any balls aspect.” (8:02-8:14 | Lisa)
• “Make sales a focus for your entire company.” (9:49-9:51 | Lisa)
• “Don't beat yourself up about not being able to find a salesperson.” (31:57-32:00 | Lisa) 
• “I don’ think small businesses spend the big bucks on a salesperson, I think they can start small and find that natural talent.” (32:26-32:44 | Lisa)

Links

Connect with Lisa Proeber:

Website | www.themiddlesix.com;

LinkedIn |  https://www.linkedin.com/company/the-middle-six/

Connect with Welcome to Eloma

Instagram: @welcometoeloma

Website: WelcometoEloma.com

Weekly Email Newsletter: bit.ly/RIXEmail 

Connect with Kiley

Social: @kileypeters + Linkedin.com/in/kileypeters

Websites: RAYNEIX.com , BrainchildStudios.com, KileyPeters.com

Weekly Email Newsletter: bit.ly/RIXEmail

Email: [email protected]