Can college basketball capture the holiday spotlight like the NFL and NBA? Host Isaac Schade explores the missed opportunities during Christmas week, suggesting strategic moves to boost the sport's holiday presence. Dive into the surprising success of Bruce Pearl's Auburn Tigers, with Johni Broome emerging as a standout player, and the resilience of Rick Barnes' Tennessee Volunteers despite key injuries. Schade also examines the struggles of preseason favorites like the Arizona Wildcats and North Carolina Tar Heels, highlighting their challenges and potential for redemption. Join the conversation for an in-depth analysis of college basketball's evolving landscape and discover how teams can capitalize on holiday viewership.

 

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