Saturday morning cartoons were a beloved institution--so why did they disappear? This is a look at the cherished time slot that has its roots in commercialism and marketing.

We'll look at why they first started on Saturday mornings, why they became a marketer's dream, and how the FCC--and a few other things--led to their demise. We'll also look at why there was an explosion of new cartoons in the 80s and why we have Ronald Reagan to thank for that.

Show notes: Kidd Video

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