What is live shopping? Thanks for asking!

Technological disruption and the Covid-19 pandemic have combined to bring on new trends, one of which is live shopping. If the shops are closed or you don’t have time to go there, another alternative exists, in addition to standard online shopping. It’s a new kind of shopping experience, where customers see items on video before deciding to buy them.

What’s so original about live shopping then? Where did live shopping come from? In under 3 minutes, we answer your questions!

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A podcast written and realised by Joseph Chance.

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