The buzz about ROI from AI software investments is palpable, so Dave "CAC" Kellogg and Ray "Growth" Rike take on the topic of measuring Return on Investment on AI software investments. During today's episode, Dave and Ray discuss the details on measuring ROI including:

• Defining Return on Investment
• Soft vs Hard Benefits
• Productivity - the primary benefit of AI investments today
• Buy versus Build & Run - an old problem is new again
• ROI models need to go beyond payback period
• Look back reviews - the value vs the reality

Return on Investment (ROI) is not a new term - but one that is coming back into favor thanks to AI. If you are considering making or continuing an investment in AI software and project for your organization - this episode has something of value for you!

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