In today's episode, Cole pulls back the curtain on Port Side's next evolution and reveals a powerful new tool for outdoor marketers. The Backcountry Marketing Filter is a living database built from over 250 insights shared by the brightest minds in the outdoor industry—leaders who've mastered the art of creating strategic, emotional, and effective video content.

This isn't just a resource. It's the foundation of a new approach.

Port Side is no longer just a production company. We've become a creative studio that blends the best of a creative studio with the execution power of a production company.

Curious how it works? Tune in to learn how the Backcountry Marketing Filter can help you identify blind spots, avoid common pitfalls, and pressure-test your brand films, product launches, and campaigns—before they go live

This podcast is produced by Port Side. We're a creative studio that blends the best of a creative agency with the executional power of a production company backed by a methodology crafted from 200 marketing leaders that produces emotional and strategic video content.

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