Welcome to episode 541 of the Outdoor Adventure Lifestyle Podcast. A Holiday conversation about podcasting with Howard Fox and Emanuel Rose.

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Howard Fox

https://www.outdooradventureseries.com/

Emanuel Rose

https://emanuelrose.com/

#Outdoor Adventure Lifestyle Podcast, #adventure travel, #outdoor adventures, #podcasting, #Outdoor Writers Association of America, #OWAA, #outdooradventureseries, #emanuelrose.com

Welcome to episode 540 of the Outdoor Adventure Lifestyle Podcast. A Holiday Replay of episode 495 with Will Schafer. Will is the Founder of Altisnooze, The Sleep Aid for High-Altitude.

This week, on episode 495, I'm talking with Will Schafer, founder of ALTISNOOZE. The First-of-its-kind sleep aid for high-altitude.

After struggling for years with sleeping during alpine adventures, Schafer came to learn from a sleep doctor that altitude insomnia is a thing. He connected with formulation experts to develop a natural solution, ALTISNOOZE.

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For years, I chalked up my awful sleep in the mountains to bad luck. Every time I went to Summit County, Colorado, my nights were a mess—staring at the ceiling, waking up feeling like I'd been run over by a snowcat, and then trying to enjoy the outdoors while running on fumes.

I blamed it on travel, excitement, bad pillows—you name it. But then I started noticing something weird. Friends on ski trips and camping adventures were having the same problem. Some of them, tough-as-nails hikers and backcountry warriors, were walking around like zombies after a single night at altitude.

That's when I met Dr. Michael Breus, a legit sleep doctor, who hit me with a truth bomb: altitude insomnia is real. And worse? It affects up to 75% of people. Your body's struggling with low oxygen, which wrecks your sleep cycle, making it nearly impossible to rest.

So, I set out on a mission to fix it. After a deep dive into research, testing a ridiculous amount of natural ingredients, and countless sleepless nights (for science), I created Altisnooze—a sleep aid designed specifically for high-altitude adventures, without the grogginess of melatonin.

Bad sleep = bad adventure. Period.

You can have the best gear, the most epic trail planned, and a perfect sunrise waiting for you—but if you don't sleep well, your trip is going to suck.

Most people don't even realize altitude is the issue. They just assume they're bad sleepers, or that their body needs to "adjust." But waiting around for a week to acclimate? Not ideal when your trip is only a few days long.

Good sleep isn't just about comfort—it's about performance, recovery, and actually enjoying the adventure you planned.

A lot of outdoor lovers deal with this and don't even realize what's holding them back. They push through exhaustion, drink too much caffeine, or try to knock themselves out with melatonin—only to wake up feeling worse.

That's exactly why I created Altasnooze. Because when you finally fix your sleep at altitude, everything changes—your energy, your performance, your mood, and most importantly, how much fun you have.

…we want to introduce you to Altisnooze and just dropped an episode of the Outdoor Adventure Lifestyle Podcast with Will Schaefer, founder of Altisnooze. He went from being a sleep-deprived mess in the mountains to developing a game-changing solution for adventurers who want to feel fabulous at altitude.

In this episode, we dive into the science of altitude insomnia, how it messes with your body, and what you can do to fix it—so your next high-altitude trip doesn't turn into a sleepless disaster.

If you've ever struggled to sleep in the mountains, this episode is your wake-up call. (Pun intended.)

Don't let altitude ruin your adventure—get the inside scoop on fixing your sleep at high elevation and feeling your best.

🎧 Listen to the latest episode now → Podcast Link

P.S. Want to try Altasnooze? Will's giving our listeners 20% off! Just use code OutdoorBiz20 at checkout. Because better sleep = better adventures.

Show Notes

Will Schafer

ALTISNOOZE

Dr. Michael Breus

#Outdoor Adventure Lifestyle Podcast, #altitude insomnia, #AltiSnooze, #high altitude sleep aid, #altitude sickness, #sleep doctor, #Michael Breus, #adventure travel, #melatonin-free, #sleep disturbance, #alpinists, #electrolytes, #high altitude adventures, #natural supplements, #altitude symptoms

Welcome to episode 538 of the Outdoor Adventure Lifestyle Podcast. A Holiday Replay of episode 501 with Earl Hunter. Earl is a motivational speaker and founder of The Unity Folks™.

Welcome to the Outdoor Adventure Lifestyle Podcast. Today, on episode 501, Earl B. Hunter, Jr. from Black Folks Camp To make a second visit to The Show.

is the Founder and President of Black Folks Camp Too — a marketing-driven business whose mission is to increase diversity in the outdoor industry by making it easier, more interesting, and more fun for Folks to go camping.

He's an experienced business leader across multiple industries. He has been widely recognized for his ebullient personality, hard work ethic, and non-traditional approach to building relationships and closing deals.

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What Happened:

It was the summer of 2017. I was clocking miles like a long-haul trucker, repping campers for a living. My 7-year-old son called me out—said I'd promised to take him to Mount Rushmore. He was right. I'd driven past it more times than I could count, but I'd never stopped. So we hit the road.

We camped our way across the country, father and son, a Black duo in a tiny pop-up trailer, parking it beside some seriously decked-out RV setups. We saw the sights, roasted marshmallows, and somewhere near Albuquerque, we spotted something we hadn't seen in thousands of miles: another Black family camping. My son lit up and said, "Hey Daddy! Black people!"

That moment stuck. We talked to the family—Kimberly and crew—and she said something that flipped a switch in my brain: "Why don't you change that then?" That "why not you?" hit hard. By the time we were driving up the California coast, the name Black Folks Camp Too was born.

Principle:

Too often, we wait for permission—permission to belong, to show up, to start something meaningful. But sometimes, it takes seeing the gap with your own eyes, feeling the silence in certain spaces, to realize: you're the one who's supposed to fill it.

And in business, just like in the outdoors, if you're only serving the same people the same way… you're gonna miss the fire. The campfire, that is.

Transition:

Most people think getting more folks into the outdoors is about better gear or cool photos on Instagram. But that's not it. The real challenge is the invitation—and the welcome. And too many companies still don't know why the diversity gap exists, so they don't know how to fix it.

That's why a lot of businesses are struggling. Not because there's no market—but because they don't see who they're ignoring. And even when they do? They get hung up on the word Black in the name… instead of focusing on the unity behind the mission.

That's why:

That's why this episode matters. Earl Hunter isn't just talking about camping—he's talking about culture, connection, and cracking open an industry that's been too exclusive for too long. He's not asking for handouts or kumbayas. He's showing up with data, vision, and a real plan to shift the outdoor industry before it goes broke.

Call to Action (PAS style):

If you've ever felt like the outdoor world wasn't built for you—or your brand's been stuck serving the same crowd—it's time to tune in. Ignoring the invitation problem won't fix it. But this episode will give you a fresh lens and a fire to take action.

Hit play now. Let's change the campfire conversation.

Show Notes:

Earl Hunter

Black Folks Camp Too

Oboz Insoles

Sylvansport

Georgia Military College

Appalachian State University

Earl's Trail name: Icebreaker

Mount Rushmore

Unity Blaze

Favorite piece of outdoor gear: OBOZ Insoles

Favorite book: The Billion Dollar Bet, Bob Johnson

Advice: the first advice I would give folks is, is to go to our unity, go to black folks camp too, and go to our Unity blaze map and find campgrounds that are on our map that are actually there. Those folks are truly invited and welcoming you to camp at their campground.

I would also say to know before you go. Do as much research as you can. You have these devices now, and you have so many YouTube channels and things of that nature to learn about camping.

Follow up with Earl: [email protected]

Black Folks Camp Too

Thank you for joining us on another episode of the Outdoor Adventure Lifestyle Podcast. Be sure to visit our website, rick saes.com. You'll find show notes and links to everything we talked about and more. And while you're at it, if you found value in this show, give us a rating on Apple Podcast or spread the word and tell a friend.

That would really help us out too. We should tune in every week. Thanks again for listening to the Outdoor Adventure Lifestyle Podcast.

#Outdoor Adventure Lifestyle Podcast, #Black Folks Camp Too, #Earl Hunter, #diversity in the outdoors, #Appalachian State, #Unity Blaze, #outdoor industry, #inclusion, #Unity Blaze partners, #outdoor community, #backpacking, #state parks, #Oboz Footwear, #Spacious Skies Campgrounds, #outdoor lifestyle, #RV camping, #outdoor participation, #unity in outdoors, #generational transfer, #environmental stewardship.

Welcome to episode 539 of the Outdoor Adventure Lifestyle Podcast. Today, on this replay episode, I'm talking with Casey Hanisko. Casey is a distinguished leader in adventure travel. She's the former President of the Adventure Travel Trade Association and an executive coach helping tourism leaders navigate change. Recognized among the "50 Most Important Women in Travel," she shares her expertise through media, speaking engagements, and her "Leading Naturally" newsletter.

Show Notes

Casey Hanisko

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Guest Focus

Instagram

Adventure Travel Trade Association

1. Ever stood at the edge of something terrifying—knowing the only way forward is to leap, but every cell in your body is screaming, Nope? That was me on a canyon swing in Interlaken. Spoiler: I needed a push.
2. You think making high-stakes decisions in business is tough? Try standing on the edge of a 300-foot drop, debating whether plummeting into the abyss is a good idea.
3. There's a moment in adventure—and in leadership—where hesitation creeps in. Your palms sweat. Your mind races. And sometimes, you need someone to give you that push.

I'd like to think I'm pretty fearless. I've hiked, biked, and paddled my way through some of the world's most stunning (and challenging) landscapes. But nothing—not rock climbing, not waterfall jumping, not even running a business—prepared me for the sheer terror of standing on the edge of a canyon swing in Interlaken.

Picture this: I'm perched on the platform, strapped in, heart pounding. My entire executive team—yes, the people I work with—are watching. The guy running the swing looks at me and asks, "Need a push?"

ABSOLUTELY NOT!

I sit there for two full minutes, locked in a battle with my own fear. Every rational thought in my brain says, Just do it. But my body? Oh, my body says, Are you out of your mind?!

Then, the guy places a hand on my back. Just enough pressure to remind me: I either take the leap myself, or I'm going anyway.

And that was it. I went. Terrified. Screaming. And, once I hit the swing… laughing.

That moment on the canyon swing? It's leadership in a nutshell.

• Leadership requires courage. Sometimes, you're at the edge of a big decision, knowing you need to move—but fear holds you back.
• Sometimes, you need support. That guiding hand (or well-placed nudge) from someone who sees your potential, even when you doubt yourself.
• And often, the thing you dread most? Turns out to be the most exhilarating experience of your life.

Whether it's taking the leap into a leadership role, starting that business, or stepping into unknown territory—you're going to feel fear. That's normal. The key is to recognize it, hold it, and move forward anyway.

The problem is, most people let fear stop them. They overthink. They hesitate. They tell themselves they need more time, more preparation, more certainty.

But here's the truth: the perfect moment? It doesn't exist.

Too many outdoor entrepreneurs and leaders stall out waiting for the "right time" to make their next move—whether that's scaling a business, stepping into leadership, or launching that dream trip.

That's why, in this episode of The Outdoor Adventure Lifestyle Podcast, I sat down with Casey Esco—executive coach, adventure leader, and all-around expert on navigating uncertainty in business and the outdoors.

She shares exactly how adventure can teach us to embrace risk, push through hesitation, and build the courage to lead (even when you're scared out of your mind).

If fear has ever held you back from making a move—whether in your career, your business, or even your next adventure—you need to hear this episode.

Because courage isn't about being fearless, it's about taking the leap anyway.

#Outdoor Adventure, #Podcast, #Adventure Travel, #Leadership, #Coaching, #Outdoor Activities, #Nature, #Curiosity, #Camping, #Hiking, #Strategic Planning, #Storytelling, #Diversity, #Women Leaders, #Inclusivity, #Nature Inspired Coaching, #Outdoor Brands, #Business Strategy, #Personal Growth, #Passion, #Wellness, #Travel Experiences, #Adventure Community, #Outdoor Lifestyle, #Networking, #Conservation, #Adventure Stories

Today on episode 537, I'm speaking with Heather Physioc. Heather is a speaker, educator, trainer, and globally recognized leader in discoverability. Heather and I are both members of the Outdoor Writers Association. Hey Heather, welcome to the show.

Today, Rick talks with Heather Physioc. Heather is a speaker, educator, trainer, and globally recognized leader in discoverability.

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WHAT HAPPENED: Ever planned the trip of a lifetime… only to have your wallet vanish before the adventure even begins?

Yeah. That was me.

I was in Peru, fresh off a 40-hour journey, jetlagged, under-caffeinated, and apparently running on "let's misplace everything" mode. Somewhere between airport security and the Lima coffee line, my wallet poofed into thin air.

Great start to a solo trip through the Andes, right?

But here's the wild part — losing that wallet wasn't the disaster it felt like. It became the perfect kick-in-the-hiking-boots reminder that adaptability isn't just an outdoor skill — it's a life skill. That week, I slept in tents outside of homes where I didn't speak the language, ate potatoes dug straight from the dirt, and learned how "risk" and "reward" share the same trail.

PRINCIPLE: What I learned — or remembered — was this: the outdoors doesn't wait for your plans to be perfect. And neither does life. You don't need permission, pristine conditions, or even a full wallet to step into something bigger than your comfort zone. You just need to go. And trust that you'll figure it out as you go.

TRANSITION: But here's where most of us get stuck — not because we lack the gear or the desire, but because we've been trained to wait for the right moment. The right job title. The right guide. The right, whatever. And in that waiting, we lose the chance to hear what nature — and our own gut — is trying to say.

THAT'S WHY: That's why I had Heather on the podcast. Because she gets it, she's blended a high-level marketing career with nature photography, conservation storytelling, and a serious dose of wild adventure. She talks about everything from leadership lessons in the backcountry to how observing owls in the city can rewire your creative brain.

If you've ever wondered whether the outdoors can really shift your mindset, your leadership style, or even your career — this episode is for you.

CALL TO ACTION: Feeling stuck in the scroll, burned out from the noise, and unsure where to begin? That's your sign. Stop waiting. Start small. And listen to this episode. It might just be the nudge your nervous system — and your soul — has been craving.

Follow up with Heather on her website: Heather Physioc, Speaker & Trainer

🎧 Listen here.

Today, Rick sits down with Cincinnati-based climate science and outdoor writer Jessica Baltzersen, whose passion for storytelling has taken her from bison-filled islands to moonlit rainbows and community gardens making a difference in urban food deserts.

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Show Notes

WHAT HAPPENED:

I'll be honest—when I first started freelancing, I chased the big stuff. Wildfires out west. Epic storms. National parks everyone's heard of. And yeah, the views were killer, the access? Not so much. Crowds. Traffic. And trying to pitch a story that wasn't already told a hundred times by someone standing in the same exact spot? Near impossible.

Then I moved back to Cincinnati.

Yeah, the Midwest. You know, the place nobody writes about unless there's a flood or a football game.

But what I found? Holy hell. 5,000 acres of parks. National Water Trails. People pulling literal tons of tires out of rivers with their bare hands and busted backs. And stories—real ones. Raw. Personal. Uncovered.

One day, I'm chasing a moonbow in Kentucky. (Yes, that's a lunar rainbow, and yes, it's real.) Another, I'm writing about community gardens growing hope in the middle of urban food deserts. And all of it—every story—started right here in my own overlooked, underestimated backyard.

PRINCIPLE:

The best outdoor stories don't always come from the big, dramatic places. Sometimes, they're right under your nose—in the "boring" places, told by everyday folks doing extraordinary things. As outdoor storytellers, travelers, and advocates, we've got to stop thinking epic = better. Local can be just as powerful—if not more.

TRANSITION:

But here's the thing: too many creatives, writers, and adventurers are stuck in this belief that the only stories worth telling live out west or come with a plane ticket. That the Midwest, the South, or even your own neighborhood isn't "sexy" enough for an audience. So they scroll past, ignore it, and miss the magic right in front of them.

THAT'S WHY:

This episode with Jessica Erzen is so damn important. She reminds us that storytelling isn't about location—it's about perspective. It's about being curious enough to dig into the stories no one else is talking about. It's about realizing that a river full of tires can be just as compelling as a summit photo in the Rockies. Maybe more.

CALL TO ACTION:

Feeling like your outdoor stories aren't big enough to matter? You're not alone—most folks think if it's not wild, it's not worth it. But the truth? The stories that really move people are often right in their own backyard. Listen to Jessica's episode now—because the next great story might be just outside your front door.

Follow up with Jessica: [email protected]

Show Notes:

Turns out you just need the right info, a bit of courage, and maybe someone to teach you to swim in Bali (true story).

Hugo's hostel conversation led to a whirlwind of new friendships, wild adventures, and eventually, a career that let me hopscotch the globe, bank some serious cash, and design a life I didn't want a vacation from.

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Principle: The truth is, the life you want isn't found in job boards or traditional paths—it's usually hiding in the stories of people who've already broken the mold. You don't need to have all the answers. You just need a glimpse of what's possible and the guts to say, "why not me?"

Transition: Most people get stuck right at that fork in the road. They're burned out, fed up with the 9-to-5 grind, and craving more than just two weeks of vacation. But they stay stuck because no one ever showed them what else is out there. They think they need more money, more skills, more permission.

That's why most people never leave Oklahoma City. (No offense, Oklahoma.)

That's Why: That's why this week's episode with Hugo Ortega is such a game-changer. We're not just talking about travel or yachting. We're talking about what happens when you stop waiting for the perfect moment—and just start chasing the life you actually want. Hugo lays it all out, and trust me, it's not what you think.

Call to Action: Tired of feeling trapped in a life that looks good on paper but feels like a slow death in khakis? This episode is your sign. Discover how one guy turned a pink slip into a passport to adventure—and how you can too. Listen now and start rewriting your own story.

Follow up with Hugo: [email protected]

Show Notes

Today, I'm talking with Nicole Blaser, an accomplished outdoor educator, adventurer, and co-founder of the Karuna Project. Nicole shares her inspiring journey guiding expeditions from Alaska's glaciers to Nepal's wild rivers, and reflects on the powerful role that compassion and connection play in outdoor leadership.

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WHAT HAPPENED:

I didn't expect a pre-dawn ski up a cold Crested Butte mountain to spark a worldwide mission—but that's exactly what happened.

There I was, skinning up the snow-covered slopes with my longtime friend and fellow guide, Seth, making conversation to keep our lungs from bursting in the thin air. At first, we were just training for a ski race, the Grand Traverse. But as we kept climbing—literally and figuratively—our chats turned into something more serious.

We talked about the world. About disconnection. About how outdoor adventure had shaped us both. And somewhere between breathless climbs and sunrise turns, Karuna Project was born.

We didn't have a 30-day course anymore or the luxury of long timelines. But we did have the skills, the scars (hello Giardia), and the belief that challenge, when shared with purpose, transforms people.

PRINCIPLE:

Adventure isn't just about adrenaline. It's about compassion. The outdoors has this sneaky way of stripping away the noise, leveling the playing field, and teaching you how to lead—not by shouting, but by showing up with empathy.

And that kind of leadership? It's not just for guides on a trail. It's what today's communities, classrooms, and even boardrooms need more than ever.

TRANSITION:

Here's the thing, though—most people never get that chance.

They're stuck thinking leadership means being the loudest. That change only happens through big platforms and politics. That real transformation only comes with a 30-day retreat or a plane ticket to Nepal.

But that's not true.

THAT'S WHY:

That's why this episode exists—to show you how meaningful growth doesn't require a mountaintop or a massive budget. Just the right environment, the right challenge, and people who know how to guide you through both.

Nicole's story isn't just inspiring—it's a blueprint for how we can all blend purpose with passion, right where we are.

CALL TO ACTION:

If you've ever felt stuck playing small, waiting for permission to lead or make a difference—stop. The world needs grounded, compassionate leaders now. And this episode? It'll remind you that your growth—and impact—can start with just one step into the wild. 🎧 Listen here.

On this episode of the Outdoor Adventure Lifestyle Podcast, host Rick Saez sits down with Jeff Wilser—author of eight books, public speaker, and host of the AI Curious podcast.

Show Notes

What Happened: I used to think I had life figured out. I had a solid job as a financial analyst at Intel—great salary, smart people, secure future. Until one day, I opened a spreadsheet that was supposed to "plan out my life"… and instead, it triggered an existential crisis.

There, nestled between columns for "MBA programs" and "historical PhD options," I typed something ridiculous: Writer (no money in it, but sounds fun?)

Spoiler alert: I chose the row that made the least sense on paper and the most sense in my gut. That wild decision snowballed. Fast forward: I've written eight books, roamed the globe with nothing but a carry-on, and now I'm talking to literal astronauts and storm chasers for my work.

One unexpected place that captured my heart? The Explorers Club—a community where someone casually mentions they're just back from the bottom of the ocean like it's no big deal. It's Hogwarts for grown-up adventurers.

Principle: Curiosity is more than a trait—it's a compass. Whether you're exploring a jungle, a new career path, or a better version of yourself… the only real mistake is not following the pull. Most people think they need a clear roadmap. But the truth? Most of the good stuff happens when you're in over your head and you keep going anyway.

Transition: The reason most people never "make the leap" isn't because they're not brave. It's because they're waiting for permission. Or clarity. Or a guarantee. But exploration—real, meaningful exploration—only begins after you leave the comfort zone. And sadly, most people don't even realize they're stuck in one.

That's Why: That's why this episode of the Outdoor Adventure Lifestyle Podcast is so important. We dive into what modern exploration actually looks like today—from scientists risking their lives for climate research to curious souls chasing the edge of what's possible. And how the The Explorers Club is quietly shaping that future… without the chest-pounding.

Call to Action: Feeling stuck in a loop of "maybe someday"? That itch you can't quite name? That's curiosity knocking. Don't ignore it. Instead, listen to this episode and rediscover the spark you've been missing. The edge is calling—and this is your sign to answer it.

🎧 [Listen to the full episode here]

Follow Jeff

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The Explorers Club

🎧 Click here to listen to the episode and learn how to stop pitching and start connecting. (Then go outside and do something awesome.)

Scott Kaier makes his second appearance on the show today. You can his first vist way back on episode 232 in August 2020. As President of Formidable Media, Scott helps a select group of clients build their brands globally through tailored marketing services—public relations, custom content, paid media, and social support. As Senior VP at Green Threads DPP, Scott also leads efforts around the EU's upcoming Digital Product Passport (DPP) legislation, guiding companies through compliance and integration. His specialties include textiles, sustainable materials, performance fabrics, and the outdoor industry.

You ever have that moment where you realize you've been playing the game backwards?

That was me, mid-career, sitting in a glossy outdoor brand office with beautiful gear… that nobody wanted to write about.

What Happened:

I didn't come from some Madison Avenue ad agency. I started in bike shops — greasy hands, mismatched gear, and an obsession with adventure. I wasn't chasing media hits, I just wanted to be around people who got it.

Fast forward a few years, I'm deep into PR for top-tier outdoor brands, working with media, crafting stories, and yet… I'd see some products completely flop in the press while others (less exciting, in my opinion) stole the spotlight.

At first, I took it personally. Like, why aren't they seeing the story here?

But here's what I learned: the best stories aren't the ones brands tell about themselves — they're the ones that resonate.

Principle:

Outdoor brands often fall in love with their products, not their audience.

They get caught up in their idea of what's newsworthy, forgetting that real stories aren't about features — they're about connection. And connection comes from authenticity, timing, and meeting people where they are.

Transition:

Most outdoor brands are struggling not because they don't have great gear, but because they're telling stories no one is listening to.

The market has changed. What worked in the golden age of trade shows and glossy magazine spreads doesn't fly in today's fragmented media world. And while your product might be sustainable, your message might not be.

That's why this week's podcast episode is such a wake-up call for brand leaders trying to stay relevant. Scott Kaier dives deep into what the outdoor industry gets wrong (and right) about media, storytelling, and brand strategy — and what's coming next with EU digital product passports and sustainability compliance.

Call to Action:

Still wondering why your product isn't getting the attention it deserves? That's the pain. Getting ghosted by media, confused by content trends, feeling like your message gets lost? That's the agitation. Scott's been on both sides — agency and in-house — and he shares the mindset shift that changes everything. That's the solution.

🎧 Click here to listen to the episode

Follow Scott

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Formidable Media Website

🎧 Click here to listen to the episode and learn how to stop pitching and start connecting. (Then go outside and do something awesome.)