Deck Same-day service: It's the ultimate goal of e-commerce retailers – and the ultimate desire of consumers. But is it really feasible? A number of players have already jumped into same-day delivery in select markets, or announced their intention to do so. Amazon.com is vying with Google and eBay to get orders to buyers within a matter of hours. FedEx, UPS and the U.S. Postal Service are also potential forces in that effort. But what's the real prospect for same-day? Steve Banker, service director of supply chain management with ARC Advisory Group, joins us on this episode to discuss the challenges of serving impatient buyers. And he explains how same-day service could help brick-and-mortar retailers to compete with internet-based sellers.