This week Frankie Tortora and Steve Folland have a chat in response to a question from photographer Hannah Brooke. She says:

“So. I built my photography business up for 2.5 years alongside my day job, got it to the point I could resign. Yay. And I finish that day job next Thursday. Eek!

The photography diary already got cancelled or postponed and after crying about it for about 2 solid weeks, I picked myself up and wrote an online course on smartphone photography. Which people have actually bought. Hurrah! 

Obviously I’m right proper chuffed about this (I’m from Yorkshire and you’ll need to say this in a Yorkshire accent!) but my question to you is around pivoting my business and how to market this extra string I’ve added to my bow, whilst still making it really clear that photographing weddings and families  is what I do and want to be doing when this extraordinary time is over! I have A LOT of ideas but I’m worried it all looks a bit chaotic and confusing to my customers.

Thanks in advance, Hannah”

What would your advice be? Let us know your thoughts using #DIFTKpodcast on Twitter and Instagram, and join in the conversation via the DIFTK Community on Facebook.

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This episode is supported by Nutmeg.

Nutmeg launched in September 2012 as the first online wealth manager in the UK with a promise to open up the previously exclusive world of wealth management. Nutmeg offers customers a high-quality investment service at a reduced cost, whether they have £500 or £5 million to invest. Nutmeg now manages over £2bn on behalf of over 80,000 customers, making Nutmeg one of the UK’s fastest growing wealth managers and the fifth largest wealth manager in the UK by customer numbers (Source: PAM Asset Management, January 2019). www.nutmeg.com

[Risk warning: Capital at risk. JISA rules apply]

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Hannah Brooke's website
Frankie Tortora's website
Steve Folland's website
Steve's podcast - Being Freelance

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