Whiskey & Work Podcast

In this episode of the Whiskey and Work Podcast, Kelsey sits down with financial planning and business valuation expert Aryeh Sheinbein. They discuss the lack of financial education and literacy among many entrepreneurs and business owners, the concept of the enough number, and the importance of knowing this number for achieving financial independence and retirement goals. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Aryeh's expertise in financial planning and introducing the concept of the enough number.

• Highlights the importance of knowing this number for achieving financial independence and retirement goals

• Aryeh's journey into helping online business owners with financial literacy and wealth management

• The lack of financial education and literacy among many entrepreneurs and business owners

• The importance of understanding personal finances and managing money effectively to achieve long-term goals

• The concept of the enough number, emphasizing the need to calculate one's current expenses accurately

• Encouragement to approach this exercise without judgment or shame, focusing on understanding one's financial reality

• Practical advice on how to calculate one's enough number by assessing monthly expenses and annualizing them

• Recommendations for organizing expenses into categories and using tools like spreadsheets for clarity

• Addressing common challenges and fears associated with financial planning, such as fear of judgment or stress around spending habits

• The importance of setting aside time for financial planning and embracing self-awareness without judgment

• The importance of regular investing and setting aside funds for future goals, such as retirement and major expenses

• Highlighting the concept of Parkinson's law and the significance of disciplined saving and investing habits

• To learn more or connect with Aryeh, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Aryeh Sheinbein's Website

Aryeh Sheinbein's Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with former military intelligence officer and CEO of the Geek Pack, Julia Taylor. They discuss the concept of the customer journey map and its significance in business, insights into understanding the customer journey and its various touch points, and examples of impactful customer experiences and how they can be applied in different business contexts. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Julia's background in military intelligence and transition into entrepreneurship

• Her inspiration for founding Geek Pack and her passion for empowering women in tech

• Julia's unique approach to entrepreneurship as a digital nomad and lover of camping.

• Introduction to the concept of the customer journey map and its significance in business.

• Insights into understanding the customer journey and its various touch points.

• Examples of impactful customer experiences and how they can be applied in different business contexts.

• Discussion on personalized interactions, gift-giving, and effective communication in enhancing the customer journey

• Applicability of customer journey mapping in coaching businesses

• The importance of maintaining personalization and intimacy in coaching as businesses scale

• Strategies for coaches to enhance client experiences and stand out in a competitive market

• Julia's recommendations for implementing customer journey mapping in coaching practices

• To learn more or connect with Julia, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Julia Taylor's Website

Julia Taylor's Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with Speaker Coach and Business Strategist, Aurora Gregory. They discuss the importance of public speaking skills in various aspects of life and business, the most common mistakes people make during public speaking, as well as strategies for managing nervousness before a speaking event. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Aurora's expertise in coaching speakers and business strategy

• Aurora's book "Get Picked: Tips, Tricks, and Tools for Creating an Irresistible Speaker Proposal."

• Strategies for managing nervousness before speaking engagements

• Aurora's approach of making new friends in the audience to reduce anxiety

• Acknowledgment of nervousness as a common experience among speakers

• The "5 Sins" people make during public speaking

• Importance of matching movements with the message and practicing pauses

• Emphasis on slides as visual aids and guides, not substitutes for the speaker

• Advice on editing slides ruthlessly and focusing on key points for audience retention

• Recommending speakers to focus on solving one specific problem in their presentations

• Narrowing down the topic to provide actionable content and engage the audience effectively

• Aurora's expertise in addressing common mistakes that hinder connection with the audience

• Reading slides verbatim during presentations, leading to disengagement

• To learn more or connect with Aurora, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Aurora Gregory's Website

Aurora Gregory's Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with YouTube strategy expert, Trena Little. They discuss common challenges faced by business owners in starting a YouTube channel, the importance of authenticity and simplicity in YouTube content creation, and Trena introduces the Profitable Keyword Framework for YouTube content strategy. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Trena shares her background and journey into YouTube strategy

• Overcoming introversion and tech aversion to create YouTube content

• Trena shares her approach to simplifying the YouTube content creation process

• Emphasize the importance of authenticity and simplicity in YouTube content creation

• Trena introduces the Profitable Keyword Framework for YouTube content strategy

• How Trina's framework aligns content with audience needs and search intent

• The misconception of focusing solely on SEO-driven content

• The significance of content quality over quantity for business-focused YouTube channels

• Explanation of the domino effect strategy for series-based content

• Importance of delivering on the promises made in video titles

• Recommendations for video length and audience engagement

• The effectiveness of YouTube Shorts and their alignment with audience preferences

• Trena's insights on repurposing podcast content for YouTube

• Trena's recommendations for creating visually engaging podcast content for YouTube

• Importance of audience retention metrics for evaluating video podcast performance

• Suggestions for testing and iterating video podcast strategies on YouTube

• Considerations for aligning video podcast content with audience expectations and preferences

• To learn more or connect with Trena, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Trena Little's Website

Trena Little's Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with former lawyer and founder of Authority Ghost Writing and Ghost Writing School, Nick Pavlidis. They discuss Nick's transition from lawyer to writer and entrepreneur, the pitfalls of writing the wrong book, and the importance for authors to focus on writing a book that aligns with their passions and goals. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Nick's transition from a lawyer to a writer and entrepreneur

• How Nick founded Authority Ghost Writing and Ghost Writer School

• Nick's expertise in helping people bring their books to life and achieve bestselling status

• Discussion on the pitfalls of writing the wrong book

• Emphasize the need for authors to focus on a book that aligns with their passion and goals

• Nick's insights on different types of books and how to choose the right one for your message

• Nick's approach to writing a book in five months

• Strategies for maximizing the value of the writing process, including networking and marketing

• Importance of incorporating stories into the book to engage readers and build confidence and inspiration

• Discussion on how authors can use their books to attract clients and opportunities

• Examples of authors who have successfully integrated their books into their businesses

• Nick's advice on identifying prospects, influencers, and gatekeepers to support business growth

• To learn more or connect with Nick, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Nick Pavlidis' Website

Nick Pavlidis' Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with mindset coach, Helen Henley. They discuss Helen's expertise in flow and productivity, define flow as a state where full attention is on a task, mental load decreases, and one is challenged and present, as well as the misconception that flow requires a high level of challenge. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Helen's background and her journey into coaching

• Helen's scholarship and coaching experience

• Emphasize Helen's expertise in flow and productivity

• Define flow as a state where full attention is on a task, mental load decreases, and one is challenged and present

• Mihai Csikszentmihalyi's definition of flow

• Discuss the misconception that flow requires a high level of challenge

• The importance of finding the right level of challenge for flow

• Explain how the challenge can be relative to individual skills

• Explore ways to hack flow by finding motivation

• Share the idea of recording audio notes for specific people as a motivator

• Mention the importance of identifying what truly motivates you

• Introduce the concept of an autotelic personality

• How identifying your autotelic motivations can help you get into a flow state

• Discuss the significance of aligning your flow with your motivations

• The surprising statistic that a 4% challenge is ideal for entering a flow state

• How the 4% challenge can be relative and evolve over time

• Highlight the need to identify your personal 4% challenge

• To learn more or connect with Kelsey, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey sits down with Harmony Slater, a former client, dear friend, and well known spiritual wellness coach and yoga instructor. They discuss the challenges of maintaining a work-life balance as busy moms, the importance of embracing different seasons of life, and finding joy in small moments and not waiting for "perfect" balance. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Kelsey's experience with a life coach that transformed her perspective on emotions.

• The importance of self-acceptance and embracing one's unique traits.

• The motivation behind Kelsey's decision to become a personal and professional coach.

• Harmony and Kelsey discuss the challenges of maintaining a work-life balance.

• Kelsey's insights into her own personality and how she manages her schedule.

• The importance of prioritizing life, laughing, and enjoying time with loved ones.

• Finding joy in small moments and not waiting for "perfect" balance.

• Reflecting on the impact of working in the advertising industry.

• Discuss the concept of seasons in life

• Sharing personal anecdotes and experiences related to seasons.

• Dealing with the never-ending to-do list as an entrepreneur.

• The power of delegation and seeking support to maintain balance.

• The role of self-reflection, personal development, and worthiness in business.

• The connection between personal growth and building a successful coaching business.

• To learn more or connect with Kelsey, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Harmony Slater's Website

Harmony Slater's Instagram

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey emphasizes the idea of achieving significant results in small time increments. She discusses applying this concept to parenting and quality time with kids as well as applying it to business and podcasting. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Kelsey shares her excitement about the recent three-day business summit for coaches

• Emphasize the importance of saying yes to intuitive hits

• Highlight the success and impact of the summit

• Kelsey's personal journey from the corporate world to coaching

• Talk about the desire for work-life balance and making a good income

• Emphasize the idea of achieving significant results in small time increments (5, 10, 15 minutes)

• Use examples like doing crunches for five minutes daily and its cumulative effect

• Relate this concept to parenting and spending quality time with kids

• Mention the importance of quality over quantity in relationships.

• Apply the same concept to business and podcasting

• Expand on the concept of consistency in small actions

• Highlight the idea that businesses are built five minutes at a time

• Emphasize the potential for creating deep relationships with just five minutes of intentional, thoughtful interaction

• Kelsey's personal commitment to spending quality time with her children

• Encourage listeners to connect with loved ones, friends, or partners for just five minutes

• Stress the significance of consistency in building relationships

• To learn more or connect with Kelsey, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, Kelsey shares the growth of her business based on intuition and inspiration. She emphasizes the importance of energy and inspiration in business success ahead and discusses how manifesting alone is not enough. Sit back, relax and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Emphasis on the importance of energy and inspiration in business success

• Acknowledgment that manifesting alone is not enough

• Three Key Aspects of Annual Planning

• Choosing one singular goal for the year

• Rejecting the idea of multitasking

• Running the numbers on return on investment (ROI) after choosing an inspiring goal

• Learning to create bite-sized goals

• The significance of breaking down big goals into manageable steps

• The skill of planning for the next 30 days

• Breaking goals into the hour or the year

• Invitation to The Coaches Business Summit

• To learn more or connect with Kelsey, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Kelsey Murphy's Website

Kelsey Murphy's Instagram

In this episode of the Whiskey and Work Podcast, your Kelsey delves into a profound theme that has been occupying her thoughts lately. She shares one of her most significant goals for the year ahead – the commitment to deeply listen to her intuition and energy. This objective extends far beyond personal choices; it extends into her professional decisions, particularly those concerning her business. Sit back, relax ,and grab a pen and paper for this one — you're going to want to take some notes!

What we're talking about…

• Emphasis on listening to intuition and energy for decision-making

• Kelsey's inclination toward numbers and ROI in personal and business decisions

• Desire for efficiency and success in her business endeavors

• Initial skepticism from others in her career choices

• Influence of numbers in Kelsey's approach to assessing business ideas

• Discovery of successful women in the online coaching world

• Kelsey's shift from finding her passion to following her curiosities

• Importance of recognizing small tugs and inspirations

• Creating positive energy and finding one's true path

• Kelsey's recent exploration of manifesting and soul work

• Rediscovering passion and excitement in her existing programs

• The idea of hosting a summit for coaches

• Commitment to the idea despite potential challenges

• Rapid development and execution of the summit concept

• Encouragement for listeners to take chances and follow their excitement

• Invitation to join the Coaches Business Summit

• To learn more or connect with Kelsey, visit the links below!

A {free} Tool or Two!

Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.

• How To Plan Your Business

• The Coaches Pricing Calculator

• The Coaches Workshop: A "Framework" fFor How To Be An Exceptional Coach & Create Consistent Monthly Income

Links Mentioned

Kelsey Murphy's Website

Kelsey Murphy's Instagram