More Than A Muse

Who run the world? Girls (& their Economic Power)


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Step aside wolves of wall street, this summer has been a tidal wave of economic girl power. Two big examples of this are Taylor Swift's "Eras Tour," expected to make an amazing 5 billion worldwide, and the Barbie movie, directed by Greta Gerwig, which has already made over a billion dollars in sales, the biggest profit of a movie by a solo female director ever. These successes, along with the upcoming U.S. leg of the Beyoncé Renaissance tour that's already boosting local economies, show just how powerful women's interests and stories are. Economists are predicting that women will have 30 trillion dollars to spend in the next 10 years, showing how they're shaping businesses, and entertainment in a way that can no longer be ignored.

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More Than A MuseBy Sadie Anderson, Stauney Hansen

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