In fall 1947 the Shell Oil Company hired a Women’s Travel Director named Carol Lane, who served in the role until she retired in 1974. Lane’s job was to encourage women to travel, showing them the joys of touring the country by car. Lane herself traveled around the United States and Canada, speaking to women’s clubs and on radio and TV, giving travel tips and packing demonstrations. Eventually, she even awarded women who developed local travel safety programs with the Carol Lane Award.

So who was Carol Lane? To learn the answer to that question, I’m joined on this episode by historian Melissa Dollman, author of the digital dissertation, Changing Lanes: A Reanimation of Shell Oil’s Carol Lane, which was the source I consulted in writing the introduction to this episode.

Our theme song is Frogs Legs Rag, composed by James Scott and performed by Kevin MacLeod, licensed under Creative Commons. The image is from the booklet Carol Lane’s Dress-O-Graph, from 1953, which is in the public domain.

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