Last week, videos of students hoping to join a sorority at the University of Alabama exploded on TikTok. For You pages were all about girls’ outfits and preferred houses, and for some reason, users could not get enough. Why did we get so caught up in rush week? Vox’s Rebecca Jennings (@rebexxxxa) joins Adam Clark Estes to discuss.

References: 

• Read Rebecca’s explainer here.

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