Adam, Joanna, and Zach discuss the baffling trend of fashion and lifestyle brands like Tommy Bahama and Vera Wang getting into the beverage alcohol industry, and pitch a few very serious suggestions for other brands looking to make a splash. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, Stitcher, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.

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