In this conversation, Peter Kenn, Director of Olympic Sports at SMU, traces his path from student-athlete to strength coach, emphasizing how early internships shaped his foundation and understanding of the profession. He outlines his coaching principles, the evolution of SMU’s Olympic sports department, and the essential role of communication, shared ownership, and culture in program development. Peter stresses that coaches must embrace being wrong—remaining open to new ideas, honest feedback, and continuous learning—to evolve in the ever-changing landscape of strength and conditioning.

Key Takeaways:

• Early internships provide critical real-world experience.
  

• Understanding the realities of coaching helps prevent burnout and early exits.
  

• Creating a positive environment is essential for both athletes and staff.
  

• Maximal strength and power remain foundational performance pillars.
  

• Shared ownership improves cohesion across athletes and staffs.
  

• Being willing to be wrong accelerates personal and professional growth.
  

• Networking and relationship-building open career opportunities.
  

• Continuous learning strengthens coaching longevity and adaptability.
  

• Coaches should adopt a service-driven mindset centered on athlete success.
  

• Developing a unique coaching philosophy is a key step in personal growth.
  Quote:

“You have to create shared ownership.” — Peter Kenn