Jordan Desbien shares what he learned from stress and pain of business failure, what happened, and what he is doing now.

In preparation, I also asked folks this weekend why they believe roofing companies fail... and the top 3 reasons according to 100+ people were:

#1 Finances + Cash Flow - don't understand their numbers / accounting, taxes, lack of profit/not charging enough or greed & indiscretion. 

#2 Leadership & management - selfish CEO, lack of humility, or problems with mindset,  

#3 Systems & Processes - don't create duplicatable systems, over-dependence on a high-performing owner, think that sales alone will be enough. Don't know how to hire or train sales reps. 

Do you agree that these are the top 3? What else would you add?

Contractor Brand: https://thecontractorbrand.com
Hook's website: https://hookagency.com