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Jeff Collins, Fox’s head of advertising sales, joins Dylan to discuss the network’s strategic focus on live sports and news, which has led to significant growth despite the broader decline across the cable industry. Jeff breaks down how Fox’s diverse portfolio is fueling ratings and advertiser demand, and also explains why upfronts remain a crucial moment for the business.
The Grill Room Podcast is presented by bp. See all the ways we’re investing in America: https://www.bp.com/InvestingInAmerica
By Audacy | Puck3.9
5858 ratings
Jeff Collins, Fox’s head of advertising sales, joins Dylan to discuss the network’s strategic focus on live sports and news, which has led to significant growth despite the broader decline across the cable industry. Jeff breaks down how Fox’s diverse portfolio is fueling ratings and advertiser demand, and also explains why upfronts remain a crucial moment for the business.
The Grill Room Podcast is presented by bp. See all the ways we’re investing in America: https://www.bp.com/InvestingInAmerica

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