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For years, sunscreen was the dullest health advice around: slap it on, don’t burn, lower your cancer risk. Easy. But in the weird world of TikTok wellness hacks and alarmist headlines, SPF has been recast as something sinister. This week on Why, Emma Kennedy is joined by Brian Diffey, Emeritus Professor of Photobiology at the University of Newcastle, to unpack how sunscreen actually works and how a simple life-saving habit got tangled up in conspiracy and misinformation.
Advertisers! Want to reach smart, engaged, influential people with money to spend? (Yes, they do exist). Some 3.5 MILLION people download and watch our podcasts every month – and they love our shows. Why not get YOUR brand in front of our influential listeners with podcast advertising? Contact [email protected] to find out more
WHY? is presented by Emma Kennedy. Produced by Liam Tait and Kathleen Johnston. Edited by Dominic Delargy. Theme music by Jade Bailey. Managing editor: Jacob Jarvis. Group editor: Andrew Harrison. Artwork by James Parrett. Additional music is from Artlist.io. WHY? is a Podmasters Production.
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For years, sunscreen was the dullest health advice around: slap it on, don’t burn, lower your cancer risk. Easy. But in the weird world of TikTok wellness hacks and alarmist headlines, SPF has been recast as something sinister. This week on Why, Emma Kennedy is joined by Brian Diffey, Emeritus Professor of Photobiology at the University of Newcastle, to unpack how sunscreen actually works and how a simple life-saving habit got tangled up in conspiracy and misinformation.
Advertisers! Want to reach smart, engaged, influential people with money to spend? (Yes, they do exist). Some 3.5 MILLION people download and watch our podcasts every month – and they love our shows. Why not get YOUR brand in front of our influential listeners with podcast advertising? Contact [email protected] to find out more
WHY? is presented by Emma Kennedy. Produced by Liam Tait and Kathleen Johnston. Edited by Dominic Delargy. Theme music by Jade Bailey. Managing editor: Jacob Jarvis. Group editor: Andrew Harrison. Artwork by James Parrett. Additional music is from Artlist.io. WHY? is a Podmasters Production.
Instagram | X | Threads | Bluesky
Learn more about your ad choices. Visit podcastchoices.com/adchoices
Hosted on Acast. See acast.com/privacy for more information.
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