Today on Small Business school we're diving deep into one of the most essential skills to develop for any small business owner: marketing. 

Although often a second thought, understanding the ins and outs of marketing can transform the way your business reaches and resonates with customers. Let's talk about why learning the foundations of marketing is crucial, and how you can get started on the right path!

Topics Covered:

• Why marketing skills are crucial and why it's more than just social media tactics.
• When to delegate and when to learn a new skill.
• Basics of branding, copywriting, and creating a compelling message.
• Recommended resources to build marketing skills.
• How to test, track, and measure the success of your marketing efforts.

I challenge you to invest some time in understanding marketing, and learn a new skill!

Understanding the big picture of it will make a huge difference in your business for the long run!

Episode with Alex Cattoni - Mastering Copywriting: The Key to Standing Out in a Noisy Market

Staci's Links:
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Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!