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In this episode of Apparel Success, Rob talks about why most clothing brand startups are completely delusional. Success comes from having a clear-eyed vision of reality. Most new clothing brands underestimate the market competition, have unrealistic financial projections, and lack a unique value proposition. I want to help new private label clothing brand owners have more realistic perspectives toward their business. Whether it's marketing, sales, or supply chain management - this video will help get you aligned with how the fashion industry actually works. This video is for anyone starting a clothing brand, clothing line, fashion brand, fashion line, streetwear brand, streetwear line, t shirt business, print on demand (POD), dropshipping and beyond!