July 16, 2025

Why There Has Never Been a Better Time to Reach Gen Z

22 minutes

They are called the Anxious Generation in addition to Gen Z. For years, we have assumed they were not receptive to the gospel or to the church, but something has changed, and it’s rather dramatic. Thom looks at key reasons why there has never been a better time to reach Gen Z.

They are a large population group.

Their anxiety has turned to receptivity.

They desire an analog church.

They desire personal and in-person connections.

Resources:

Chaney & Associates

The Church Advisory Podcast

Upward Running

Why There Has Never Been a Better Time to Reach the Boomers

Know Your Community

“The Anxious Generation” by Jonathan Haidt (affiliate link)

“The Anxious Generation Goes to Church” by Thom S. Rainer (affiliate link)

The Hope Initiative

Church Answers Membership

FREE Research Report: New Surprising Insights

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The post Why There Has Never Been a Better Time to Reach Gen Z appeared first on Church Answers.

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