Why tough times mean you need to get serious about a business strategy

Each week BusinessDesk and the NZ Herald’s Cooking the Books podcast tackles a different money problem. Today, it’s all about finding the growth strategy to take you to the top. Hosted by Frances Cook.

Once upon a time, doing well in business meant competing with someone down the road, or if you did really well, others throughout New Zealand.

Now, whatever your size, you’re often having to compete globally from day one.

So growing your business has challenges, from day one.

Luckily, a seasoned competitor is ready to share her insights into what makes successful businesses stand out from the pack.

For the latest podcast, I talked to Debbie Humphrey from D/Srupt.

If you have a question about this podcast, or a question you'd like answered in the next one, come and talk to me about it.

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This podcast contains general information only, not professional advice. BNZ and NZME are not liable for any losses resulting from this podcast. T&Cs; apply to BNZ products and services.     See omnystudio.com/listener for privacy information.