Will Ahmed is the Founder & CEO of WHOOP, a company that is valued at over $3 billion, creating a wearable device that increases athletic performance. A Harvard graduate, Will decided to sell the device directly to athletic teams and professional athletes before marketing it to a broader audience.

Swimmer Michael Phelps and NBA star LeBron James were among the first users of WHOOP, and it has since taken off and become a phenomenon.

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