Are you feeling stuck in your TA career? Dr. Jasmine Escalera reveals how to reinvent yourself without burning it all down.

Dr. Jasmine Escalera is a certified career and life coach with a PhD in Neuropharmacology. She's the founder of The Courage Crew, the only free online community dedicated to supporting women in reinventing their personal and professional lives.

In this conversation, Rhona and Dr. Jasmine discuss topics such as the misconceptions about career reinvention, how to overcome burnout in talent acquisition, redefining success metrics for TA professionals, the power of micro-changes in your career, and practical strategies for pushing beyond your comfort zone. They also explore the importance of aligning your career with your values and how to build resilience in the face of industry challenges.

RESOURCES MENTIONED IN THIS EPISODE:

 
🎁 Join The Courage Crew for FREE: https://www.skool.com/the-courage-crew-kickstarter-3809/about 

🎧 Science-backed music for your brain. Try it FREE for 30 days: brain.fm/rhonapierce

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

//TIMESTAMPS:

00:00 INTRODUCTION

02:15 Jasmine’s Reinvention Journey 

06:02 Breaking Toxic Patterns

12:33 Navigating Burnout in HR

18:12 Mindset Shifts for Transformation

24:08 Overcoming Fear and Embracing Change

30:49 Redefining Success on Your Own Terms

48:00 Brain.fm Science-backed music for your brain

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🌟 CONNECT WITH JASMINE
💼 LinkedIn: https://www.linkedin.com/in/jasmine-escalera/ 

🌐 Website: https://www.skool.com/the-courage-crew-kickstarter-3809/about 

📸 Instagram: https://www.instagram.com/jasmineescaleracoaching/
🎙️ Podcast: https://her-next-career-move.captivate.fm/listen 

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

In this episode, Rhona Pierce and Kamara Toffolo discuss the intricacies of resume writing for talent acquisition professionals. They explore the challenges recruiters face in crafting their own resumes, the importance of quantifying accomplishments, and how to effectively showcase soft skills and leadership qualities. The conversation also delves into tailoring resumes for specific roles, leveraging employer branding experience, and navigating career changes. Additionally, they touch on the significance of staying competitive in a crowded job market and the responsible use of AI tools in the resume writing process. Kamara shares actionable takeaways for TA professionals to enhance their resumes and and stand out in the job market.

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

//TIMESTAMPS:

00:00 INTRODUCTION

02:53 Quantifying Accomplishments in Talent Acquisition

06:07 Showcasing Soft Skills and Leadership

08:57 Tailoring Resumes for Specific Roles

12:13 Leveraging Employer Branding Experience

15:04 Navigating Career Changes in TA

17:53 Staying Competitive in a Crowded Market

21:12 Utilizing AI Tools Responsibly

24:05 Key Takeaways for TA Professionals

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 🌟 CONNECT WITH KAMARA
💼 LinkedIn: https://www.linkedin.com/in/kamarat/ 

🌐 Website: https://kamaratoffolo.com/ 

📹 YouTube: https://www.youtube.com/kamaratoffolocareers 

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Turn your podcast interviews into powerful recruiting content. In this solo episode, I share my strategy for maximizing the impact of your podcast guest appearances through strategic content repurposing.

You'll learn:

• Why repurposing podcast appearances is crucial for your personal brand
• How to identify the most valuable segments from your interviews
• Ways to transform one podcast appearance into multiple content pieces
• Using engagement metrics to guide your content strategy
• Practical tools like Claude and Opus Clip for efficient repurposing
• Creating blog posts, newsletters, and videos from your interviews

RESOURCES MENTIONED IN THIS EPISODE:

📗 Download Content Repurposing AI Prompts: https://link.rhonapierce.com/Prompts

🎥 Create Video Clips using Opus Clip: https://www.opus.pro/?via=throwouttheplaybook

 ♻️ Repurpose Content Easier with CreatorHQ: https://creatorhq.co?aff=9qejn

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

//TIMESTAMPS:

00:00 INTRODUCTION

00:58 Importance of Repurposing Content from Podcast Appearances

02:24 Identifying Valuable Talking Points for Repurposing

04:12 Creating Various Types of Content from a Podcast Interview

08:25 Streamlining the Content Repurposing Process with Tools

09:21 DEMO: Using Claude for Content Repurposing

15:34 DEMO: Using Opus Clip to Create Clips from Podcast Episodes

20:28 Introducing 'Level Up With Video' Service

RECOMMENDED NEXT EPISODE
→ #18: Visibility Creates Opportunity: How to be a great podcast guest with Orlando Haynes

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🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Orlando Haynes shares his expertise on how to build a personal brand by being a guest on podcasts. He emphasizes the importance of visibility and leveraging podcast appearances to attract opportunities and candidates. Orlando discusses how to choose the right podcast to appear on, the importance of staying authentic while on air, and how to handle unexpected questions. He also provides tips on avoiding common mistakes as a podcast guest and maximizing the impact of podcast appearances. 

RESOURCES MENTIONED IN THIS EPISODE:

🎥 Create Video Clips using Opus Clip: https://www.opus.pro/?via=throwouttheplaybook

📘 Download Orlando’s Guide: Tips to Maximize Your Podcast Appearance: https://link.rhonapierce.com/OrlandoH

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

//TIMESTAMPS:

00:00 INTRODUCTION

03:15 Building Your Personal Brand through Podcast Guesting

08:23 Choosing the Right Podcast and Staying Authentic On Air

13:05 Maximizing the Impact of Your Podcast Appearance

26:25 Understanding the Audience and Providing Actionable Advice

34:03 Handling Unexpected Questions

36:23 Common Mistakes to Avoid as a Podcast Guest

41:30 Analyzing and Learning from Each Podcast Appearance

46:10 Leveraging Podcast Appearances to Benefit Your Brand

RECOMMENDED NEXT EPISODE
→ #15: How to Create Great Recruiting Content - with Joel Lalgee

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🌟 CONNECT WITH ORLANDO
💼 LinkedIn: https://www.linkedin.com/in/orlandohaynes/ 

🌐 Website: https://careertalkspodcast.com  

📸 Instagram: https://www.instagram.com/orlando_haynes1/ 

📹 YouTube: https://www.youtube.com/@careertalkspodcast/ 

🎙️ Podcast: https://open.spotify.com/show/5nbSqyDX8zKV778hgs2pJW

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Tejal Rives, a recruiter and content creator, shares her content creation journey and how it has made her a better ally to job seekers. She started creating content to bridge the gap between the limited prep she could provide as a recruiter and what candidates needed to know. She shares her experience of using content creation to advocate for job seekers and improve her own recruiting practices. Tejal provides advice for recruiters who want to create helpful content and emphasizes the importance of having a burnout plan.

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

🎁 FREE Storytelling for Recruiters Course:  https://link.rhonapierce.com/41vKMC

//TIMESTAMPS:

00:00 INTRODUCTION

04:44 Dealing with Burnout and Trolls in Content Creation
08:33 The Importance of Repetition and Recycled Content
11:18 Balancing Honesty and Empathy in Content Creation
20:07 Approaching Sensitive Topics with Objectivity and Facts
25:24 Using Content Creation to Advocate for Job Seekers
31:03 Advice for Recruiters Creating Content
38:14 Finding Your Creative Voice and Building Relationships

RECOMMENDED NEXT EPISODE
→ #15: How to Create Great Recruiting Content - with Joel Lalgee

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🌟 CONNECT WITH TEJAL
💼 LinkedIn: https://www.linkedin.com/in/caffeinatedcareers/ 

🎵 TikTok:  https://www.tiktok.com/@caffeinatedcareers 

🌐 Website: https://caffeinated-careers.beehiiv.com/ 

📸 Instagram: https://www.instagram.com/caffeinatedcareers/ 

🐦 Twitter: https://x.com/coffeeandtejal 

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Rhona interviews, Carrie Corcoran, an employer branding consultant, about the importance of involving hiring managers in recruitment marketing and employer branding efforts. They discuss the benefits of hiring managers sharing their stories and experiences, the common objections to their involvement, and strategies for getting them to participate. They also provide tips for training hiring managers to effectively share their stories and ideas for quick and easy content creation.

🎬 Get 1 Month’s worth of social media videos done for you: https://throwouttheplaybook.com/video

🎁 FREE Storytelling for Recruiters Course:  https://link.rhonapierce.com/41vKMC

//TIMESTAMPS:

00:00 INTRODUCTION

04:15 Overcoming Objections and Creating Compelling Content

09:08 Training Hiring Managers to Share Their Stories

13:16 Quick and Easy Content Ideas for Hiring Managers

16:10 Using Video to Showcase Personalities and Team Culture

23:15 Measuring the Impact of Hiring Managers in Employer Branding

27:58 Taking Action and Starting Small with Video Content

RECOMMENDED NEXT EPISODE
→ #7: Measuring the Impact of your Employer Brand with James Ellis 

****
🌟 CONNECT WITH CARRIE
💼 LinkedIn: https://www.linkedin.com/in/employerbrandingleader/ 

📹 YouTube: https://www.youtube.com/@carriecaresebconsulting  

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Rhona is joined by, Joel Lalgee, a recruiter and content creator, with over 500k followers across social media platforms. Joel shares his insights on creating effective recruiting content. He emphasizes the importance of understanding your audience and what they care about. Joel also discusses the benefits of leveraging video content and shares his content creation process. Joel highlights the power of content in building trust with candidates and hiring managers.

🎁 FREE Storytelling for Recruiters Course:  https://link.rhonapierce.com/41vKMC

//TIMESTAMPS:

00:00 INTRODUCTION

01:07 Joel’s Content Creation Journey

04:13 Repeating Key Messages

08:50 Leveraging Video Content

13:49 Authenticity and Relationship Building

17:58 Content Creation as a Long-Term Game

29:23 Finding Your Niche and Embracing Your Expertise in Recruiting Content

38:37 Balancing Content Creation and Recruiting Responsibilities

49:16 Building Trust with Candidates and Hiring Managers through Content

RECOMMENDED NEXT EPISODE
→ #14: Ditch the Cold Calls: Build a Talent Community Instead - with Taylor Desseyn

****
  🌟 CONNECT WITH JOEL
  💼 LinkedIn: https://www.linkedin.com/in/joellalgee/ 

🎵 TikTok: https://www.tiktok.com/@the_realest_recruiter 

🌐 Website: https://www.therealestrecruiter.com 

📸 Instagram: https://www.instagram.com/the_realestrecruiter/  

📹 YouTube: https://www.youtube.com/@Therealestrecruiter/ 

🐦 Twitter: https://x.com/Humanheadhunter 

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

Rhona is joined by Taylor Desseyn, who shares his unconventional approach to tech recruiting, focusing on building a community rather than relying on traditional outreach strategies. He also shares his strategies for engaging his audience, including experimenting with content and listening to the market. Taylor encourages recruiters to embrace the future of online talent communities and leverage talent marketplaces like Gun.io.

📬 Newsletter: https://link.rhonapierce.com/YZEviw

//TIMESTAMPS:

00:00 INTRODUCTION

08:42 Experimenting with Content and Listening to the Market

15:05 The Importance of Building Community

19:11 The Power of Content in Helping Others

24:19 The Future of Talent Acquisition: Online Communities

29:03 In-Person Interactions and Talent Marketplaces

RECOMMENDED NEXT EPISODE
→ #12: The Unstoppable Power of a Recruiter's Brand, with Anna Morgan

****
  🌟 CONNECT WITH TAYLOR
  💼 LinkedIn: https://linkedin.com/in/taylordesseyn 

🌐 Website: https://solo.to/tdesseyn 

📸 Instagram: https://instagram.com/tdesseyn 

📹 YouTube: https://www.youtube.com/@tdesseyn 

🐦 Twitter: https://x.com/tdesseyn 

🌟 CONNECT WITH ME
  💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce
🌐 Website: https://www.rhonapierce.com/ 

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

In this episode, Rhona is joined by Vanessa Raath, an expert talent sourcer. Vanessa challenges traditional email outreach methods and shares her approach to crafting email campaigns that resonate with candidates. She emphasizes the importance of personalization, doing research on candidates before reaching out, and thinking like a marketer. Vanessa also discusses the power of email metrics and how they can be used to refine and improve campaign performance.

💻 Check out Vanessa’s Courses: https://academy.vanessaraath.com/

📬 Newsletter: https://link.rhonapierce.com/YZEviw
🎁 FREE Storytelling for Recruiters Course:  https://link.rhonapierce.com/41vKMC

//TIMESTAMPS:

00:00 INTRODUCTION

05:07 The Three Pillars of Talent Sourcing

09:43 Personalizing Email Outreach Beyond Job Descriptions

13:25 Using Authentic Content to Engage Candidates

17:14 Creative Ways to Stand Out in a Crowded Inbox

21:49 Common Mistakes in Email Outreach

23:06 Leveraging Data and Metrics to Improve Campaign Performance

26:46 Building Genuine Relationships with Potential Candidates

29:01 Advice for Recruiters Starting Email Campaigns

RECOMMENDED NEXT EPISODE
→ #12: The Unstoppable Power of a Recruiter's Brand, with Anna Morgan

****
  🌟 CONNECT WITH VANESSA
💼 LinkedIn: https://www.linkedin.com/in/vanessaraath/

🌐 Website: https://www.vanessaraath.com/

📸 Instagram: https://www.instagram.com/van_raath/

📹 YouTube: https://www.youtube.com/@Van_Raath

🐦 Twitter: https://twitter.com/Van_Raath

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498
 

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr

In this episode, Rhona and Anna Morgan discuss the importance of personal branding for recruiters and how it can help build trust with candidates and clients. They share their own experiences and provide strategies for recruiters to establish their personal brand. They emphasize the need for authenticity, engagement, and consistency in content creation. They also discuss the alignment of personal brand with the employer brand and the benefits it can bring.

🎁 FREE Storytelling for Recruiters Course:  https://link.rhonapierce.com/41vKMC
📬 Newsletter: https://link.rhonapierce.com/YZEviw

//TIMESTAMPS:

00:00 INTRODUCTION

06:42 Building Trust through Authenticity and Engagement

09:56 The Importance of Relatability and Grace in Recruiting

17:49 Practical Steps to Start Building Your Personal Brand

29:14 Aligning Personal Branding with the Employer Brand

37:45 The Power of Messy Action over Perfect Inaction

RECOMMENDED NEXT EPISODE
→ #7: Measuring the Impact of your Employer Brand with James Ellis 

****
🌟 CONNECT WITH ANNA
💼 LinkedIn: https://www.linkedin.com/in/annamorgan-recruiter-careerbff/ 

🌐 Website: https://www.annamorgancareerbff.com/

📸 Instagram: https://www.instagram.com/annamorgancareerbff 

🌟 CONNECT WITH ME
💼 LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce/
🐦 Twitter: https://twitter.com/rhonab
📸 Instagram: https://www.instagram.com/rhonabpierce/
🎵 TikTok: https://www.tiktok.com/@rhonabpierce

💜 Leave a review on Apple Podcasts
  https://podcasts.apple.com/us/podcast/throw-out-the-playbook/id1740429498

🟢 Leave a rating on Spotify
  https://open.spotify.com/show/4R6bJ4JZpqOlFdYelWwsBr