In this Episode, Jess sits down with Virgina De Assis, who is a copy writer and business coach, and they talk about the difference between content and copy writing and how you can write copy that converts into sales. Virginia came from a place where she worked long 18-19 hour days, doing all the things and making no sales in her business. Once she looked into her copy and started making changes, within months, she made more sales than ever! This intrigued Virginia to really research the art of copy writing and make that her speciality. She emphasizes how we need to clearly and effectively communicate with our audience, know who our ideal client is and create desire, trust and action with our words.

Follow Virginia @virginiaoninsta

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