The Artist's Guide to Business

Your Website, Your Canvas: 5 Truths to Master It


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In this episode, we explore the journey of building an artist's website with a focus on leveraging creative skills for effective online presence. Host Kay Potter shares her experience in guiding artists through the website creation process, emphasizing the importance of ownership, simplicity, and gradual learning in mastering technology.

Episode Summary

We discuss how artists can utilize their existing skills to create a compelling website, highlighting the importance of starting simple and evolving over time.

Key Insights

  • Your artistic skills in visual composition and storytelling are directly applicable to website design.
  • Embrace technology as a gradual learning journey, similar to mastering a new art medium.
  • Start with a simple website that meets your current needs and can grow with you.
  • Utilize website data to gain insights into audience engagement and preferences.
  • Maintain ownership of your domain and hosting to ensure control over your online identity.
  • Confusion is a natural part of learning; allow yourself to be a beginner in technology.
  • Focus on essential elements like clear images and an artist statement before adding more features.
  • Seek professional help when needed, but ensure you understand the services and maintain control over your assets.

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The Artist's Guide to Business has a lot of blog posts and some resources at: www.theartistsguidetobusiness.com

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The Artist's Guide to BusinessBy Kay Potter

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