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Zero Calorie Marketing episodes
- Intro to: Learn to fail-Alain Portman
In this episode Alan Portman explores three types of marketing failures: preventable, process complexity, and circumstances beyond control. The key to success lies in learning, adapting, and coming back stronger.
Alan offers practical advice for marketing managers, addressing challenges such as data privacy regulations and shifting consumer preferences. The focus is on quality, partnerships, and purpose.
Discover the art of personalizing the customer experience through data, automation, and genuine relationships.
We particularly love his unique take on the film Money Ball: “A fundamental lesson from "Money Ball" is the power of saying no. By utilizing data to pinpoint the best opportunities, businesses can save time and resources by avoiding less promising projects.”
Click the link find out more, way more 👇
Episode on YouTube
Apple Podcast
Spotify
Linktree: https://linktr.ee/zerocaloriemarketing
1 min - Intro to: Think progress-Emmanuel Aremu
In this episode Emmanuel, the Growth Manager at OP Labs reveals some cutting edge marketing tips and tricks. His expertise centres on data, storytelling, experimentation, and tracking results.
Hear Emmanuel stress the significance of data in making informed marketing decisions. The key to analysing metrics in the right way as, he gauges campaign performance, identifies areas for improvement, and measures ROI.
He highlights using stories across his marketing content, effectively connecting with his audience. We loved hearing about his journey of how he got started in the world of marketing.
To succeed as a marketer, Emmanuel emphasizes staying updated on industry trends, embracing creativity and innovation, being data-driven, and practicing patience and persistence. He serves as an exemplary marketer who continually learns and grows.
Episode Webpage: https://www.zerocaloriemarketing.com/blog/think-progress-emmanuel-aremu
Follow his advice to enhance your marketing listen to the full episode below:
YouTube: https://www.youtube.com/watch?v=lN1HsPJqpiUApple Podcast: https://podcasts.apple.com/gb/podcast/001-think-progress-not-perfection-with-emmanuel-aremu/id1498805737?i=1000465399933
Spotify: https://open.spotify.com/episode/6j3OqwdbtwAjMn6IFXDWOX?si=JSZHbxgDSW-zPmg8RtMkHg&nd=1&dlsi=997d3cd77a2a498e
Link to everything: https://linktr.ee/zerocaloriemarketing
1 min - Wanna get your company in front of a 100,000 marketing folks?At Zero Calorie Marketing:We believe everyone deserves access to top-tier marketing advice, no matter their budget or experience level.Our mission is to empower marketing folks everywhere to excel in their roles and conquer any challenges they encounter in their professional journeys.So we have made it our goal to reach 100,000 marketing managers for 2024.If you are looking to:Reach a highly engaged, global audience of marketing professionals.Be on the radar of decision-makers with an average marketing budget of 500K to 10M USD.Position your company alongside high-quality, up-to-date marketing advice, insights, and interviews with industry experts from companies such as Space NK, eToro, LinkedIn, Pipedrive, Tide Bank and so many more!And Work with a platform that highlights underrepresented perspectives and diverse voices.For more information visit us here: www.zerocaloriemarketing.comAll the links: https://linktr.ee/zerocaloriemarketingSponsorship Page here: https://www.zerocaloriemarketing.com/sponsor-us2 min
- Zero Calorie Marketing IntroIntro to Zero Calorie Marketing!For more information visit us here: www.zerocaloriemarketing.comAll the links: https://linktr.ee/zerocaloriemarketingSubtitle: My name is Suds and I’m the Co-Host and Founder of Zero Calorie Marketing.We believe everyone deserves access to top-tier marketing advice, no matter their budget or experience level.Our mission is to empower marketing folks everywhere to excel in their roles and conquer any challenges they encounter in their professional journeys.So we have made it our goal to reach 100,000 marketing managers for 2024.Over the last decade I've worked with marketing teams for companies such as Disney, Eurovision, Colgate, Tide Bank, Space NK, and many others.What I discovered was marketing teams often grapple with major issues: such as keeping up with the latest trends, finding helpful tips and tricks to ace their jobs.But the real challenge? Figuring out where to go for reliable unbiased help.That's why I started Zero Calorie Marketing. It's a platform where marketing teams can share, learn, and be inspired by fellow professionals.We offer high-quality, up-to-date marketing advice, insights, and interviews with industry experts from companies such as eToro, LinkedIn, Pipedrive, Seedcamp, and so many more!Our content is tailored to specific marketing problems, and it's all free.We really hope you have fun learn something new, and find the content here super helpful– just as much as we've enjoyed bringing it all together for you.2 min
- S3.005. "Feeling Fine" with Nina Nguyen
Welcome to Zero Calorie Marketing season 3!
Your go to podcast created for marketers by marketers. We cover everything from marketing, philosophy, life and everything in between. We ask our guests about their current marketing struggles, how they overcame their biggest hurdles in their career as well as tips and tricks listeners may be able to take away.
Rounding up this season of ZCM is Nina Nguyen, senior marketing manager for Finecast. Finecast is a leading addressable TV company which enables advertisers to personalise TV ads across on-demand, linear and live streaming TV environments. Finecast gives advertisers the ability to deliver relevant ads to audiences watching TV content across multiple broadcasters, connected devices, set top boxes, over-the-top providers and game consoles – all through a single point of access.
About us:
Nina can be found here: https://www.linkedin.com/in/nina-nguyen-291850101/
Suds, founder of Interesting Content can be found here: http://interestingcontent.com
29 min - S3.004. "Leading the way" with Natasha Lytton
Welcome to Zero Calorie Marketing season 3!
Your go to podcast created for marketers by marketers. We cover everything from marketing, philosophy, life and everything in between. We ask our guests about their current marketing struggles, how they overcame their biggest hurdles in their career as well as tips and tricks listeners may be able to take away.
Joining us for episode 4 is Natasha Lytton who is currently part of the Seedcamp leaderhip team. Seedcamp is Europe's seed fund, identifying and investing early in world-class founders attacking large, global markets and solving real problems using technology.
The Seedcamp Nation includes over 440 startups building breakout businesses that change the way people live, interact and buy and includes publicly listed UiPath, Wise, and unicorns Revolut, Hopin, Sorare, Pleo, wefox, Grover and viz.ai along with fast-growing businesses such as Ezra, THIS and Synthesia.
Seedcamp fast-tracks a founder's vision and creates value through immediate access to smart capital, a lifelong community of support, and a global network built upon more than a decade's experience backing exceptional talent.
About us:
Natasha can be found here: https://www.linkedin.com/in/natasha-lytton/
Suds, founder of Interesting Content can be found here: http://interestingcontent.com
58 min - S3.003. "Marketing for a minute" with Mollie Woolnough-Rai
Welcome to Zero Calorie Marketing season 3!
Your go to podcast created for marketers by marketers. We cover everything from marketing, philosophy, life and everything in between. We ask our guests about their current marketing struggles, how they overcame their biggest hurdles in their career as well as tips and tricks listeners may be able to take away.
This episode we are joined by hosts Suds' good friend Mollie Woolnough-Rai. Mollie is currently the senior marketing manager for Penny Black who connect brands and their customers at the moment of unboxing to create the personalised experiences that every customer wants. Via their revolutionary new marketing channel, digital meets analogue to make memorable moments that build loyalty.
About us:
Mollie can be found here: https://www.linkedin.com/in/molliewoolnoughrai-seniormarketingmanager/
Suds, founder of Interesting Content can be found here: http://interestingcontent.com
36 min - S3.002. "Your Data Power Unleashed" with Krisztina Gyüre
Welcome to Zero Calorie Marketing season 3! Your go to podcast created for marketers by marketers.
We cover everything from marketing, philosophy, life and everything in between. We ask our guests about their current marketing struggles, how they overcame their biggest hurdles in their career as well as tips and tricks listeners may be able to take away.
Joining us for episode 2 is Hungarian power house Krisztina Gyüre, marketing manager at Datatonic and also more notably Google Cloud's Partner of the Year for MLA! Datatonic are a team of data experts who enable businesses to accelerate impact through cloud data engineering, advanced analytics and AI.
About us:
Krisztina can be found here: https://www.linkedin.com/in/krisztinagyure/
Suds, founder of Interesting Content can be found here: http://interestingcontent.com
26 min - S3.001. "Leader of the pack" with Fiona Stevens
Welcome to Zero Calorie Marketing season 3! Your go to podcast created for marketers by marketers.
We cover everything from marketing, philosophy, life and everything in between. We ask our guests about their current marketing struggles, how they overcame their biggest hurdles in their career as well as tips and tricks listeners may be able to take away.
Kicking things off we have guest Fiona Stevens, a B2B Marketing for almost fifteen years, building on and offline expertise across UK, European, APAC and US markets. From start-up to established business she has had experience working in and managing both in-house and agency teams.
About us:Fiona can be found here: https://www.linkedin.com/in/fionastevens1/
Suds, founder of Interesting Content can be found here: http://interestingcontent.com
30 min - S2.006. "Business of Beauty" with Kristen Parker
Welcome to season 2 of Zero Calorie Marketing! Your one stop audio shop digital marketing podcast. No fluff, no sugar just the good stuff! By marketing professionals for marketing practitioners!
- Kristen is a social media professional with a passion for beauty who moved from Australia to the UK 11 years ago to pursue her career in the beauty industry.
- Kristen creates, plans and executes the global social media strategy for Space NK across all platforms ensuring campaigns increase engagement, audience, revenue and traffic.
- She knowledge and experience with Facebook, Twitter, Instagram and YouTube. Excellent attention to detail, time management and organisational skills. Proven track record of exceeding performance expectations, remaining results focused, and adhering to timescales.
About us:
- Kristen can be found here: https://www.linkedin.com/in/kristen-fitzgerald-61061662/
- Suds is the founder of Interesting Content: http://interestingcontent.com
- Co-host Niki is a talent and audience development manager at Cassava Republic Press and Marketing: https://cassavarepublic.biz/About us:
57 min
About Zero Calorie Marketing
From the publisher's feed
Marketing advice you can trust. Latest learnings from our community of marketers so you know what works and what doesn’t.