Zero Calorie Marketing

By Zero Calorie Marketing

Marketing advice you can trust. Latest learnings from our community of marketers so you know what works and what doesn’t.... more

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FAQs about Zero Calorie Marketing:

How many episodes does Zero Calorie Marketing have?

The podcast currently has 53 episodes available.

Zero Calorie Marketing episodes:

March 02, 2020003. "Less is more!" with Sarah Lloyd Parry
Welcome to the 3rd episode of our podcast: Zero Calorie Marketing (A podcast for marketers by marketers)!
In this episode, you'll hear from the CMO of Avora: Sarah Lloyd Parry.

This episode has so many gems after gems and mic drop after mic drop moments, it was a real struggle for us to choose a snippet sentence. That would sum up the conversation we had.

We were left truly inspired long after recording this.
Below are just a few of our highlights:
You'll hear the importance of investing in people and how Sarah approaches her team; "Amazing to see how much people can do, when you believe in them!", why "sometimes you just have to learn the hard way!"

The key to creating a customer persona isn't just about understanding but "caring about your customer" too.

Sarah has a real love for learning, growing and "finding things out!", and her view that "Technology can enable you but it's what you do with it!" which is more important.

We also touch on how "Digital marketing has to be careful!" and the importance of long term thinking.

"Less is more!"
About us:
Sarah can be found here: https://www.linkedin.com/in/sahlp/
Suds is the founder of Interesting Content: http://interestingcontent.com
Sabrina is co host and Marketing associate at Interesting Content
...more
1h 4min
February 23, 2020 002. "Learn to fail" with Alain Portmann
Welcome to the 2nd episode of our podcast: Zero Calorie Marketing (A podcast for marketers, by marketers).
In this episode we speak to Alain Portman Founding Partner, Head of Strategy & Delivery at House of Kaizen.
We learn about the evolution of digital marketing from a practitioners perspective to the current state it is in now.
We also delve deeper into how Alain approaches learning, growing personally and professionally and the art of: "Learning how to fail". In mistakes resides our biggest lessons.
You will also learn the surprising reason why; if you were to ever rent sports cars in the Caribbean you'd fail pretty quickly and why you should pack off your children to study at Loyola University New Orleans ;-)
About us:
Suds is the founder of Interesting Content: http://interestingcontent.com
Sabs is co host and Marketing associate at Interesting Content
Alain can be reached on LinkedIn: https://www.linkedin.com/in/alainportmann/
House of Kaisen: https://www.houseofkaizen.com/
...more
1h 4min
February 12, 2020001. "Think progress, not perfection" with Emmanuel Aremu
Welcome to the inaugural episode of our podcast: Zero Calorie Marketing (A podcast for marketers by marketers)!
In our very first episode, we talk to Growth Director, Angel Investor, and all-round good guy: Emmanuel Aremu!

We learn about how he approaches marketing, things he has learnt, the people he has met, and how they have influenced him. You will also get top tips on growth hacking, learning about marketing, and where he met his mentor (the answer may not be where you'd expect).

We hope you will have as much fun listening, as we did recording this episode.
Be sure to subscribe and tune in for episode 002!
About us:
Suds is the founder of Interesting Content: http://interestingcontent.com

Sabs is co-host and Marketing associate at Interesting Content

Emmanuel can be reached on LinkedIn https://www.linkedin.com/in/emmanuelaremu/

Emmanuel's Venture Firm CGV: ( They Invest in underrepresented founders looking to change the world.) https://cgventures.co/
...more
57min

FAQs about Zero Calorie Marketing:

How many episodes does Zero Calorie Marketing have?

The podcast currently has 53 episodes available.