Zita Cobb’s story isn’t just worth hearing—it’s worth hugging.  In this episode of Chatter That Matters, you’ll meet a woman who helped to transform Fogo Island, one of the most remote and rugged places in Canada, into a beacon that attracts the world. Zita's perspective on hospitality, community, and the miracles of reimagining a place will change how you view tourism, shifting from merely visiting to truly experiencing Mother Nature and Human Nature.

Zita speaks with wisdom carved from the rocks of a small fishing village in Newfoundland and Labrador, where everything her family knew was taken away, forcing them to leave.  Many years later, Zita returns to collaborate with the community to create Fogo Island Inn and within it a vibrant circular economy.

I then close the show by sharing my thoughts on why the world needs more Canada and how Canada must build a stronger tourism sector.

Thank you to RBC for making Chatter That Matters, and our weekly show about positivity and possibility, possible.