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Many men see Valentine’s Day as a commercial scam, an obligation filled with overpriced flowers and chocolates. But what if you could use it to strengthen your marriage instead of just checking a box?

In today’s episode, I share how to reframe Valentine’s Day from a meaningless Hallmark holiday into a powerful reminder to cherish your wife—not just on February 14th, but all year long.

What You’ll Learn in This Episode:

• Why ignoring Valentine’s Day might be hurting your marriage (even if your wife says she doesn’t care).
• The surprising history of Valentine’s Day—how it started and why it became so commercialized.
• The science behind expressing love and why it’s essential for a thriving marriage.
• How to use Valentine’s Day as a tool to strengthen your relationship instead of an obligation.

Key Takeaways:

• Small, consistent acts of love create trust, security, and intimacy in your marriage.
• Ignoring opportunities to cherish your wife—even if you dislike the holiday—can cause disconnection.
• Valentine’s Day can be like Thanksgiving for gratitude—a reminder to prioritize your marriage, not just a one-day event.

Practical Action Steps:

1️⃣ Identify Her Love Language – Ask your wife what makes her feel most loved. If she’s unsure, take a quiz together.
2️⃣ Make a Plan for February 14th – Even something simple, like a handwritten note or her favorite meal, can make her feel cherished.
3️⃣ Schedule Weekly Acts of Love – Set reminders to consistently show affection through words, touch, gifts, time, or acts of service.

Reflection Questions:

• Have you ever ignored Valentine’s Day? How did it make your wife feel?
• What’s one small way you can show your wife she matters this week?
• How can you carry this mindset beyond February 14th into the rest of your marriage?

Ready to Take Action?

🚨 Watch the FREE Better Husband Workshop → BetterHusbandSecrets.com
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🎯 Download the FREE Better Husband Toolkit → BetterHusbandToolkit.com
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📩 Email Me → [email protected]