Welcome, thirsty listener. This is episode 5 of the Business of Drinks podcast. Today’s show is called “Finding Funding” and in this episode, we sit down with Taylor Foxman, The Industry Collective founder and CEO to talk all about where to find investment cash when starting a drinks brand. Taylor talks about all the ways you can raise capital, from angel investors, shared sales services, accelerators and family offices, to private equity partners.

Show concept:

This season, we’re following a canned cocktail line called Hamlet Hound, from launch to

growth.

We’ve found that people (and brands) don't like to talk about how they become profitable, so we’re pulling the band-aid off and delving into actual dollars and cents!

You’ll get the real scoop on what works, and what doesn’t.

Want to know how to build a successful alcohol brand? Tune in as we investigate!

About Taylor Foxman, guest:

Taylor Foxman is the founder and CEO of The Industry Collective.  Her background is in communications, where she’s worked with more than 70 global wine, beer and spirit brands such as Pernod Ricard North America, Gruppo Campari, Patrón Spirits Company, Stoli Group, Jägermeister, Boston Beer Company, BANFI Wines and many more. Taylor currently acts as the Vice President of Communications and Experiences for Parallel, one of the leading privately-owned cannabis companies in the United States. In addition to all this she was also awarded PRWeek 40 Under 40 and Brand Innovator of the Year’s 40 Under 40, Brand Innovators of the Year. And she’s parlayed all this experience into advising venture capital funds on investing in beverage alcohol.

Learn more about

Taylor Foxman:

theindustrycollective.org

https://www.linkedin.com/in/taylor-foxman/

https://www.instagram.com/taylorfoxman/?hl=en

https://twitter.com/taylorshocks

About Erica Duecy, host:

Erica Duecy is co-founder of Business of Drinks, a podcast and content consultancy, and one of the drinks industry’s most accomplished digital and content strategists. She has built publishing and marketing programs for Drizly, VinePair, SevenFifty, and other hospitality and drinks tech companies. She also has led digital editorial teams at Architectural Digest and Saveur magazines. Her content, podcast, and video programs have won more than 40 digital and editorial awards. She is a WSET Advanced-certified wine and spirits communicator, and author of the cocktail book Storied Sips (Random House), about the real-life stories behind the world’s most famous cocktails. 

To learn more

about Erica Duecy:

https://www.instagram.com/ericaduecy/

https://www.linkedin.com/in/erica-duecy-4a35844/

https://twitter.com/ericaduecy

About Felicity Carter, host:

Felicity Carter is a well-known journalist and editor based in Europe. She is co-founder of Business of Drinks, the Editorial Director of ARENI Global in London, International Editor of Star Wine List in Sweden, and a contributing editor to The New Wine Review. Formerly, she was founding Executive Editor for The Drop, and Editor-in-Chief of Meininger’s Wine Business International, a trade magazine she built into a global must-read, with subscribers in 38 countries. She has consulted to the Dutch government and to Liv-ex, and been the keynote speaker at the wine industry’s biggest conferences and events, from New York and Sydney to Hong Kong. 

To learn more about Felicity Carter:

https://twitter.com/felicitycarter

https://www.linkedin.com/in/felicity-carter-a5754380/

https://www.instagram.com/carter.felicity/

https://www.facebook.com/felicity.carter.104/

Cheers!