Wild & Waking

050 | Part 2: Navigating Farm Family Transitions with Elaine Froese


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Welcome to part two of my incredible conversation with farm family transition guru, Elaine Froese! If you missed part one, be sure to scroll back and listen to it along with today’s episode. I have no doubt these two episodes will leave you feeling empowered and encouraged to compassionately bring up hard conversations with your loved ones and ultimately, live a life that aligns with your values. 

Elaine Froese (pronounced phrase) is a professional speaker, writer, and coach who specializes in helping farm families work through issues surrounding succession, business or that family favorite – communication. Elaine is known as "Canada’s Farm Whisperer,” and many folks tell Elaine that they "wish they had met her ten years ago". 

In this episode, we cover: 

  • How to navigate different values and priorities between generations
  • How vital it is to manage expectations between family members
  • The concept of “fairness” and why Elaine has wiped the word “equal” totally out of her vocabulary 
  • The importance of having financial transparency and open conversations about money
  • Some of the biggest pain points and opportunities Elaine sees as farms transition to the next generation 
  • The driving force to keep agriculture healthy

Resources & Links:

  • Learn more about ASCEND retreats and get on my email list to get all the updates!
  • Join the waitlist for Masterminds! (registration opening in June 2023)
  • Get your Monthly Mileage Tracker here

  • Learn more about my speaking
  • Get your YouDoYou32 tracker! (82’s little sister!)
  • Get your #YouDoYou82 tracker and join the Facebook community!
  • Gather in Growth podcast produced by: Jill Carr Podcasting

Connect with Elaine

  • Follow on Instagram @farmfamilycoach
  • Follow on Tiktok @farmfamilycoach
  • Follow on Facebook
  • Check out her websites https://elainefroese.com/ and https://farmfamilycoach.com/
  • Subscribe to her Youtube channel
  • Subscribe to her podcast, Farm Family Harmony Podcast

Connect with Emily:

  • Follow on Instagram and Facebook
  • Join my email list
  • Check out my website
  • Connect with on LinkedIn

Some links referenced above are affiliate links which means I may receive a small commission at no extra cost to you. Thank you for your support! 

Be sure to hit subscribe so you never miss the latest episode! Reviews help us reach more rockstar rural women, and are always greatly appreciated!

Find the complete show notes here: https://www.emilyreuschel.com/050-part-2-navigating-farm-family-transitions-with-elaine-froese

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Wild & WakingBy Emily Reuschel

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