Selling

That's what Episode 61 of The Construction Leading Edge podcast from www.constructionleadingedge.com is all about...

Ryan Lawson from Master Messaging (www.mastermessaging.com) and I cover a bunch of good material that will help you.

Topics covered in this construction podcast include:

• Common mistakes you probably make when selling.
• What it means to sell based on value.
• How do you determine the value you offer.
• Is it a value position or a value proposition?
• Is, Does and Means...and what you need to focus on.
• How can you sell in a low bid environment?
• The psychology of selling and decision  making.

Resources mentioned in this construction podcast:

How to Communicate Value - Click here to download the free ebook

The Advanced Construction Leadership Community - Take your small construction business to the next level.  Click here to learn how joining the ACLC will help you win.