Failure and setbacks can discourage any entrepreneur from keeping up with their ultimate goal. How do we recover from failure and how do we make it work in our favor? What's the increasing role of automation in our contemporary business context? And is the concept of the work-life balance accurate? In this episode, Vaughan O'Connor discusses his theory on recovery, challenging marketing, and much more.

You should always keep moving forward and you should keep thinking there needs to be another revolution moving forward. - Vaughan O'Connor.

Takeaways

We started off with talking about Vaughan's background and how helping out with his father's business gave him the very basis of entrepreneurship. Vaughan then told the story of breaking his pelvis and his hard-fought way to recovery. Vaughan also mentioned and thanked all professionals who have helped him recover from his injury. We then moved on to talk about how resistance and accepting the reality of your situation helps you overcome self-pity and rediscover the joy in life. Afterwards, we also discussed how the development of technology has changed the essence of business communication between different parts of the world. Then we discussed the role of kindness and empathy as well as their use as part of category design. Vaughan then explained the connection between creative marketing and information technology. He confirmed that focusing on just digital marketing is can be detrimental. We also summarized how an open-door policy towards clients can be category design in itself. Vaughan then pointed out that digitalization can be a benefit of any future-oriented entrepreneur. Vaughan pointed out what really benefits a company's staff - the overall success of the company. Finally, we talked about the symbiosis between personal and business life and how they're ultimately one and the same.

We also discussed;