Esthetician Podcast; Business tips for Beauty professionals

090: Easy Consultation Steps for Estheticians: Make Clients Feel Heard, Book More


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Ever wish your consultations felt less like a checklist and more like a conversation that naturally leads to yes? We bring a mastermind student, Natalie, into the hot seat for a live role-play that shows exactly how to transform a first-time facial into a long-term client relationship. You’ll hear the beats, the phrasing, and the psychology that make clients feel truly heard—and why that feeling is the number one driver of rebooking.

We start by refining the opening question and shifting into a five-minute dialogue that surfaces the real priority. Then we demonstrate mirroring—the simple habit of repeating the last one to three words as a question—to lower defenses, invite deeper sharing, and build instant trust. From there, we lay out a clean structure: validate the story, deliver one wow moment of education, and present a clear, step-by-step plan. No jargon, no scripted sales pitch—just the right insight at the right time.

You’ll get a crisp pigmentation explainer that lands with clients: exfoliation won’t erase dark spots if the melanocyte keeps firing pigment, which is why a tyrosinase inhibitor must quiet production before resurfacing can truly clear the surface. We tie that insight to treatment planning—today’s facial, the next visits, and the at-home routine—so your recommendations feel essential, not optional. We also cover SPF and gentle exfoliation coaching for dry skin, plus how to handle “I’m just here to relax” clients by solving for safety and calm first.

By the end, you’ll have repeatable micro-scripts for the moments that matter: the first question, the mirror handoff, the recap for agreement, the wow explanation, and the confident plan that earns each yes. Subscribe for more practical esthetic business coaching, share this with a teammate, and leave a review with the wow line you’ll use this week—what script are you trying first?

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com

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Esthetician Podcast; Business tips for Beauty professionalsBy Kari Jo

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