Send us a text

We share how a focused, local-first podcast can outperform social media for estheticians and spa owners, attracting clients with clear naming, simple SEO, and trustworthy weekly content. Coach Adam Scheibley lays out the two-thirds content rule, local partnerships, and zip-code audio ads to turn listeners into bookings.

• why podcasting builds authority faster than social posts
• naming a show with city and niche for podcast SEO
• using partner interviews to expand local reach
• running targeted Spotify audio ads by zip code
• two-thirds content rule for expert positioning
• crafting simple CTAs that drive bookings
• starting sponsorships early to fund production
• building a routine listening habit that converts

Apply for a free on-air business audit: click the show notes link below to fill out the form. Ready for VIP coaching? Use the same link to apply to work with Kari Jo one-on-one

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

Connect with me on your fav social platform:
Instagram: https://www.instagram.com/kari.jo.patterson
Facebook: https://www.facebook.com/karijopattersonestheticiancoach
Threads: https://www.threads.net/@kari.jo.patterson

Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com