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We share the rule that keeps big purchases profitable and show how to test demand before you buy. A candid laser story and a microderm win reveal how to match machines to the clients you already serve.

• three times monthly payment rule for profit
• monthly cash flow over sticker price
• emotion and fear versus evidence and numbers
• why tools don’t earn, systems and pricing do
• demand testing through demos and pre-sell
• categorize services to match your clientele
• simple homework to decide buy or wait
• mistakes to avoid with reps and hype
• runway requirement before any purchase

All you have to do is fill out my business audit in the notes below to get on the Podcast!  Let's learn!

If you're ready for coaching, book yourself on my calendar here - https://stan.store/EstheLaunchAcademy/p/free-30-minute-consultation-

To learn more about Kari Jo visit: https://www.karijopatterson.com

Want to do a live Business Breakthrough Audit on the podcast with me?

Apply here - https://forms.gle/hMF2MYTUsUMyAW477

Ready to Invest in yourself and your business?

Book a Free Discovery Call - https://stan.store/EstheLaunchAcademy/p/free-20-minute-consultation-

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Facebook: https://www.facebook.com/karijopattersonestheticiancoach
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Links You May Want to Check out:

Join the Client Building for Estheticians group: https://www.facebook.com/groups/clientbuildingforestheticians
Check out Kari Jo’s courses here https://esthelaunchacademy.com