Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠grab yours here⁠⁠⁠⁠⁠⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

Now for the episode:

Welcome back to another episode of The 10 Minute Beauty Business Podcast! Today, we're diving into something that's a game-changer for every salon owner out there - the "5 P's of Positioning in the Salon." Ever wondered why some salons just seem to effortlessly attract and retain clients, while others struggle? The secret lies in how you position your business, and I've got the insider tips to transform the way you're seen and heard in this competitive beauty world.

From understanding what your clients truly desire ('Pleasure') to addressing their deepest hair woes ('Pain Point'), we're covering it all. Plus, I'll be revealing the unique processes that set your salon apart, how to position yourself as the go-to expert, and the art of pitching your services so clients can't resist coming back for more.

So grab your notepad, because these insights are pure gold for anyone in the beauty biz.

And hey, don't forget to send in those YouTube show name suggestions – let's make some magic together! Here’s to elevating your salon's game, one podcast at a time. Tune in, get inspired, and let's transform your salon story!

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠⁠⁠⁠⁠grab yours here⁠⁠⁠⁠⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠

Now for the episode:

I've got an episode that's going to light a fire under you and get those salon chairs spinning! This week, I'm diving deep into what it takes to elevate your salon to that dreamy $1 million mark. Whether you're just starting out or you've been in the game for a while, this episode is jam-packed strategies and real-talk advice that can take your business to new heights.

I've been having an absolute blast in my DMs lately. I threw out a challenge on Instagram, asking salon owners who want to add an extra $50K to their revenue without extra time behind the chair to hit me up. The response? Incredible! It's about revolutionizing your approach with smart marketing, strategic planning, and fixing those leaky parts of your business. Trust me, making a significant impact on your bottom line is totally doable, and I'm here to show you how.

But let's talk about the big goal: reaching that $1 million mark. It's not just about the money; it's about the journey and growth it takes to get there. I'm pulling back the curtain on what it means to be a million-dollar salon, sharing insights from my own journey and the high-level conversations I've been privileged to be a part of. This episode isn't just about numbers; it's about mindset shifts, leadership, and understanding the value of every step you take towards your goal.

Speaking of mindset, let's dive into the real talk. Hitting those high revenue marks, like $500K or even $750K, isn't just about working harder; it's about working smarter and with intention. It's about creating a balance between corporate savvy and entrepreneurial heart. I'm sharing the challenges and triumphs at each stage of growth, from making your first $100K to aiming for that million. It's about understanding the importance of solidifying your foundation at every level to ensure sustainable growth.

Finally, I'm super excited to announce the launch of a brand-new Salon Owner Mastermind kicking off in mid-March! This is your chance to join a community of driven salon owners looking to add significant numbers to their revenue, and guess what? We're doing it without adding extra hours behind the chair. Spaces are limited, and it's going to be epic, so slide into my DMs to reserve your spot!

So, tune in to this episode for an invigorating blend of motivation, strategy, and real-world examples. Whether your goal is $200K or $1 million, it's all about the journey, and I'm here to guide you every step of the way. Let's add those zeros and make your salon dreams a reality! Remember, every step matters, and I'm here to celebrate every milestone with you. Let's do this!

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠⁠⁠⁠grab yours here⁠⁠⁠⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Now for the episode:

This episode was recorded in the car on my way home from a business intensive in the heart of the Arizona desert, so excuse the noise. But I was so pumped to record about this topic, I couldn't wait (while Josh drove).

In today's episode, we tackle a crucial aspect of salon ownership – the continuous flow of new business. It's a topic that sparked quite a debate on my Instagram, but I firmly believe in its importance. Whether you run a commission salon or a rental space, attracting new clients is key to sustainability and growth. I share a thought-provoking conversation with a salon owner about this, emphasizing that driving new business is not just about profitability but about being an effective leader and shaping a thriving salon culture. It’s about being more than just a stylist or a service provider; it’s about being a visionary for your business.

I discuss the sometimes controversial subject of building clientele for renters. I believe it's a shared responsibility, a symbiotic relationship where everyone plays a part in the salon's success. Clear agreements and expectations are vital, whether you're dealing with rental, commission, or hybrid models. As salon owners, it's our job to guide and support our team, creating an environment where everyone can flourish. It all boils down to how much you want your salon to succeed and your willingness to do whatever it takes.

And for those of you looking to grow your business without adding extra hours behind the chair, stay tuned for the unveiling of the new Salon Quarterly – it's going to be a game-changer (link below)!

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠⁠⁠grab yours here⁠⁠⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Now for the episode:

Welcome back to another episode of The 10 Minute Beauty Business Podcast. In this episode we're diving deep into the essence of goal setting, embracing growth without the grind, and the transformative power of effective communication. It’s all about finding balance in our bustling beauty business lives, and I can't wait to share these nuggets of wisdom with you!

I kick things off with a personal revelation: this year, I chose not to set traditional New Year's goals. Instead, I found myself in a place of feeling centered and grounded, attributing this to the success and stability in both my salon business and personal life. I delve into the importance of the SQ system, a methodology that's been a game-changer for me and my business. It’s about understanding the beauty of being in the moment, recognizing that growth isn't always about hustling harder but about maintaining a level that prepares us for future opportunities.

We then shift gears to the cornerstone of any successful beauty business in 2024 – communication. I want to emphasize how effective communication with clients is crucial, not just in-salon but across all touchpoints. From marketing to client interaction, it’s about building deeper connections and understanding. I share insights on how poor communication can lead to missed opportunities and how enhancing this skill can significantly boost your business growth and client relationships.

So, tune in, grab some nuggets of wisdom, and let's journey together towards a more balanced, fulfilling, and successful year in the beauty industry.

Don’t forget to check out Salon Quarterly and take advantage of the Voxer broadcast bonus if you're tuning in this Q1 of 2024 - link below

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠⁠grab yours here⁠⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠⁠⁠

Whether you're walking, cleaning, or just taking a moment for yourself, I want you to think about what lies ahead. Today's episode is all about setting a foundation for your big dreams and turning those dreams into tangible goals. Let's embark on this journey together and make 2024 a year of incredible growth and success in our beauty businesses.

As we close the chapter on 2023, we're gifted with something extraordinary – a whole year of data to reflect on. It's time to look back, not with emotion, but with a clear, analytical eye. Think of it as 'facts over feelings.' This year, let's identify what worked well in our businesses and what didn’t. We'll explore the strategies that moved the needle for us and those that fell short. It's about being brutally honest with ourselves, recognizing our blind spots, and deciding to leave certain habits behind. This is your chance to realign, reassess, and redefine your goals for a more successful year ahead.

I'm also excited to remind you that the Next 90 Masterclass is still free and making waves in the beauty industry. If you're ready to confront the truth about your business, figure out your next moves, and build a robust foundation for the year, this masterclass is for you. It's been transforming how beauty professionals like you show up in your business, offering insights that could change everything. Remember, it’s all about what you want more or less of, the clients that resonate with you, and the services that align with your goals. So, make sure to check out the masterclass – it’s just a click away in the link above or on my Instagram.

Lastly, for those looking to take their business to the next level, I highly recommend Salon Quarterly. This system has been pivotal in evolving my business and has proven effective for salons of all sizes. It's about making more money, streamlining your operations, and achieving a balance that suits your lifestyle, whether you're behind the chair or managing from a distance.

So, as we embrace the energy of 2024, let's use this fresh start to our advantage. I’m here to support you every step of the way, and I can't wait to see where this year takes us. Remember to tag me and share your thoughts on this episode – your engagement means the world to me. Here's to a phenomenal year ahead in our beauty businesses!

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠⁠grab yours here⁠⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠⁠click here⁠⁠⁠⁠⁠⁠

Now for the episode:

Hey there, welcome back to our cozy corner on the 10 Minute Beauty Business Podcast with me, Lexi Lomax. It's that time of year where everything's festive and bright, and whether you're celebrating or just enjoying a regular Monday, I'm here to chat with you. Today's episode is a quick one, but I promise it's packed with goodies you won't want to miss. Maybe you're escaping the holiday bustle for a bit, or just enjoying some 'me time' - either way, let's dive into some really cool stuff I've got lined up.

Alright, let's talk about making your salon's income as fabulous as your services. I'm breaking down three super manageable ways to boost that cash flow. Trust me, it's easier than you think.

Revamp What's Rocking Already: Here's the deal - if something's working great in your salon, let's get creative with it. It's like remixing your favorite song with an awesome new beat. We're not just repeating the same old tune; we're making it even catchier.

Introduce Complementary Services: Think of it like pairing a great wine with your favorite meal. If you're already doing fantastic hair color, why not add hair extensions? Or maybe offer some amazing scalp treatments? And hey, let's not forget about retail - there are so many cool products that your clients will love, like those trendy sheet masks or luxurious body butters.

Retail is King (or Queen): And I'm not just talking about hair products. We're venturing into the exciting world of boutique items. Think jewelry, stylish purses, maybe even some cute seasonal items. One year, we had a blast selling Christmas ornaments! It's all about finding those unique things that your clients just can't resist.

But hey, a word of caution - diversification isn't just about adding more to your plate. It's about getting the most out of what you've already got cooking. Before you start branching out, make sure you're really maximizing your current biz.

So, as we're gearing up for the new year, you might be tempted to jump into all sorts of new projects. And while that's exciting, let's not forget the core of our business. For me, the most rewarding and straightforward income has always been right behind the chair. If you're thinking about expanding or even starting your own salon, remember, it all starts with taking real responsibility for what you're doing right now.

Consider this episode a little holiday present from me - a mix of tough love and actionable advice. Whether you're a salon veteran or dreaming of your own place, it's about making those smart, strategic moves.

I hope this chat sparks some inspiration and gets you pumped for what's ahead. Remember, it's all about creating more choices and freedom in your life through your business. Here's to a fantastic week and an even more fabulous year ahead in your beauty business! Can't wait to catch up in our next episode!

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠⁠grab yours here⁠⁠

Check out all my micro mastery masterclasses - ⁠⁠click here⁠⁠⁠⁠

Now for the episode:

Today's chat is all about the festive season in the salon. You know, December is such a special time – it's filled with joy, laughter, and a whole lot of salon magic.

I've been playing Santa lately, and let me tell you, it's been an absolute blast. From picking out unique gifts for my team to figuring out the perfect way to wrap them, it's been a whirlwind of holiday fun. And our holiday party? We're doing things a little differently this year – think less formal, more fun. I'm talking about games, laughter, and creating those memorable moments together.

But hey, it's not all tinsel and gift wrap! Let's talk business, specifically the SQ program. If you've been feeling a bit lost in the salon business maze, SQ is like a guiding light. It’s all about making your business life simpler and more profitable. Imagine spending less time worrying and more time enjoying what you love. That's what SQ is all about – it's a lifesaver for salon owners who want to break free from the behind-the-chair hustle.

Now, onto some exciting team news! Our salon family is growing and evolving. We're welcoming new assistants, and guess what? Our former receptionist, Lizzie, is back! It’s like a warm reunion and a fresh start all rolled into one. We’re also stepping up our game with some fabulous new services. Have you ever heard of Japanese scalp facials? Well, they're coming to our salon, and I can't wait for you to try them. It's all about innovation and bringing the best to our clients.

As we wind down the year, I’m buzzing with plans and ideas for 2024. It’s all about staying ahead of the curve, dreaming big, and making those dreams a reality. And amidst all this planning and excitement, I’m taking some time to slow down, be with my family, and just soak in the season. It’s amazing how a little pause can spark so much creativity and clarity.

So, that's a wrap on our December salon shenanigans! This episode is your cozy corner to hear about all things beauty, business, and holiday cheer. I can’t wait for you to join me in this festive journey. Let’s make this a December to remember in our beauty world!

Enjoy!

RESOURCES:

Thanks for following me, @lomax.lexi, sharing the podcast, and for being so amazing, resilient and the best community.

Find resources online at www.lexilomax.com and on IG @lomax.lexi

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠⁠grab yours here⁠

Check out all my micro mastery masterclasses - ⁠click here⁠⁠

I had to change the planned episode today because of some audio and technology issues.

So today, I am revisiting with you my very first moving meditation, and my very6 favorite one I have ever recorded. All of the quotes and mantras or inspirational moments are directed towards things in your business.

We oftentimes need to get our feet on the ground in our life and for our emotional wellbeing or mental health. We need to sit still and have a minute, at this time of the year especially.

If you have never done a moving meditation before, just move around and listen in, or sit down and listen, it's your decision, whatever you are comfortable with. Just listen with an open mind.

This is positive, uplifting, and directed towards your business. So, enjoy and have a listen.

Make sure you DM me on Instagram @lomax.lexi and let me know what you thought about this meditation and if you enjoyed it and would like to hear more.

Enjoy!

RESOURCES:

Don't miss my FREE masterclass - THE NEXT 90 - ⁠⁠grab yours here

Check out all my micro mastery masterclasses - click here

I have a treat for you with our latest episode, "your 24 for 24"!

I know so many of you love this episode, it's time to start your Fun List. I want you to grab a pen and jot down 24 things that you want to do in 2024. This isn't about setting goals; it's about lighting up your life with joy and things that make you happy. Trust me, it’s a game-changer!

I encourage you to look in the mirror and ask yourself – who are you beyond your job title? This episode is more than beauty tips; it's about filling your life with joy, purpose, and a whole lot of self-love.

Can’t wait for you to listen and share your thoughts and your own Fun Lists with me. Remember, share your list on stories and tag me @lomax.lexi, you can check out other peoples list on my highlights.

Enjoy!

RESOURCES:

Before we get into episode I don't want you to miss any of the micro mastery classes. Check them all out click here

Don't miss my FREE masterclass - THE NEXT 90 - grab yours here

Now for the episode:

Welcome back to another episode of the 10 Minute Beauty Business Podcast. We're taking a dive into balancing the holiday hustle with big dreams for the upcoming year. I'm sharing how I'm making this Christmas extra magical for my little girl and teasing some exciting, never-seen-before stuff for Lexi Lomax, Inc. in 2024. We're also talking about the power of mindset and how it shapes our business and personal lives, all sprinkled with my usual dose of fun and excitement.

I've been totally hooked on this book, "As a Man Thinketh." It's old but gold, and it's got me thinking about how our thoughts really do shape our world. It's incredible how a shift in perspective can turn things around in both your personal space and your salon business. And guess what? I've cooked up something special for you – a free Master Class called "The Next 90," focusing on giving your business a solid boost in the coming months. I'm stoked to give this away because I just know the kind of impact it's going to have on your success.

Whether you're managing the festive rush in your salon or planning big changes, remember, every little step is a step towards greatness. It's also crucial to take a step back now and then to spot any leaks in your business processes. And hey, let's keep things real and focus on facts, not just feelings, to make plans that genuinely move the needle. Amidst all this, don't forget to be gentle with yourself.

The holiday season can get wild, but it's not on you to soak up everyone's frenzy. Stay grounded, keep your chin up, and let's end this year on a high note. Can't wait to catch up in the next episode – until then, keep shining bright!

Enjoy!

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