Last night's Demand Gen Live with Chris Walker and Megan Bowen revolved around the customer/buyer experience and how that comes into play in regards to your marketing strategy. They talked about how to go about using paid advertising to learn more about your buyers, testing new messaging, more useful ways to employ your SDR team, and the importance of a strong brand.
 
<a href="https://us02web.zoom.us/meeting/register/tZ0ldu-uqD0pGNP-Z07Z47-dF8Zd4Gzou-G_">Register here</a> for our Demand Gen Expert Session with Udi Ledergor (CMO at Gong) on February 23rd at 5pm EST.

Last night's Demand Gen Live with Chris Walker and Megan Bowen revolved around the customer/buyer experience and how that comes into play in regards to your marketing strategy. They talked about how to go about using paid advertising to learn more about your buyers, testing new messaging, more useful ways to employ your SDR team, and the importance of a strong brand. Register here for our Demand Gen Expert Session with Udi Ledergor (CMO at Gong) on February 23rd at 5pm EST.

Last night's Demand Gen Live with Chris Walker and Megan Bowen revolved around the customer/buyer experience and how that comes into play in regards to your marketing strategy. They talked about how to go about using paid advertising to learn more about your buyers, testing new messaging, more useful ways to employ your SDR team, and the importance of a strong brand.
 
<a href="https://us02web.zoom.us/meeting/register/tZ0ldu-uqD0pGNP-Z07Z47-dF8Zd4Gzou-G_" rel="noopener noreferrer">Register here</a> for our Demand Gen Expert Session with Udi Ledergor (CMO at Gong) on February 23rd at 5pm EST.

106 - Why I Don't Stack MQLs | Demand Gen Live S2 x20

GTM Live is a new evolution of Revenue Vitals by Chris Walker, now hosted by Carolyn Dilks &amp; Trevor Gibson, Co-Founders of Passetto — a part tech, part advisory GTM agency for high-performing B2B SaaS companies.

This weekly live show is built for CEOs, CFOs &amp; Revenue Leaders who know the current way GTM is executed &amp; measured is broken, and are ready for something better.

We cut through the noise &amp; ditch outdated playbooks. No fluff. No vanity metrics. Just honest, modern conversations about how to track &amp; optimize GTM for what actually matters: unit economics, efficiency &amp; long-term growth.

Business

Marketing

GTM Live is a new evolution of Revenue Vitals by Chris Walker, now hosted by Carolyn Dilks & Trevor Gibson, Co-Founders of Passetto — a part tech, part advisory GTM agency for high-performing B2B SaaS companies. This weekly live show is built for CEOs, CFOs & Revenue Leaders who know the current way GTM is executed & measured is broken, and are ready for something better. We cut through the noise & ditch outdated playbooks. No fluff. No vanity metrics. Just honest, modern conversations about how to track & optimize GTM for what actually matters: unit economics, efficiency & long-term growth.

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106 - Why I Don't Stack MQLs | Demand Gen Live S2 x20

106 - Why I Don't Stack MQLs | Demand Gen Live S2 x20

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