Trial Lawyer Prep

110: Virtual Focus Group: Face-to-Face Interaction You Can't Replicate In Person


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In today's episode, I'm diving deep into the realm of virtual focus groups and the unique benefits they bring to trial strategy, particularly the kind of face-to-face interaction you just can't replicate in person. Virtual focus groups have unexpected advantages from capturing nuanced participant reactions to providing invaluable insights on video evidence used in trials.

Join me for a riveting discussion about the new frontier of legal preparation. Get an insider's perspective on how virtual focus groups have revolutionized how we examine participant feedback, scrutinize facial reactions, and dissect video evidence – all crucial in today's camera-laden society. I'll guide you through the nuances of camera setups and recording settings on platforms like Zoom to capture every critical detail.

This episode is a must-listen for any legal professional eager to polish their trial strategy with the power of digital tools. Whether you're looking to access case studies, master presentation tools, or seeking aids for your trial approach, this conversation is a treasure trove of best practices and expert guidance.

In this episode, you will hear:

  • The unique advantages of virtual focus groups over in-person ones

  • How to enhance virtual focus group for success

  • Tips for optimizing Zoom settings for focus groups

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Supporting Resources:

Want to work with Elizabeth? Need a virtual focus group for a difficult case?

Set up a free consultation call: https://calendly.com/elizabethlarrick/30min

Website: www.larricklawfirm.com

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

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Trial Lawyer PrepBy Elizabeth Larrick | Trial Consultant

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