What's at the core of what you're building? If you're not thinking about your legacy, what you doin' it for? What's influencing your drive and execution? So many of us dream drivers have these amazing ideas, but don't know how to get them from the idea (PARK) stage and into DRIVE.We talk with NYC-based technology entrepreneur James Lopez about his #dreamdriving journey, how he made the transition from the corporate IT world to entrepreneurship and the many lessons he's learned along the way. He shares the FAILURES he had to navigate past and how he was able to successfully co-found and sustain the Phat Startup. James also discusses why launching parenting company Cool4Dads.com via #FatherhoodIsLit and empowering men to be the best dads is one his proudest entrepreneurial feats yet. When James is not creating memories with his children, he consults startups on community building and customer development. We even dive into James' tips for entrepreneurs looking to grow, so don't miss out. Remember, you can join in on the conversation on social (@dreamsindrive) and use the hashtag #dreamsindrive. Enjoy!

ON THIS EPISODE WE DISCUSS: - How James' dad & hip hop music inspired him as a child - Why learning about the stock market opened up James to more opportunities - Working in corporate America and why bulldozing his way to to the top didn't work - Why reading a lot of books on entrepreneurship was killing his productivity - How to start doing - Why James' first company failed - Launching the Phat Startup - 3 ways to get access - How James used Twitter to connect with industry figures like Ben Horowitz & Gary Vaynerchuck - Challenges growing the Phat Startup - How starting over can still be difficult (even with a blueprint) - What inspired James to launch a company focused on fatherhood - Figuring out your core audience - How to balance entrepreneurship & fatherhood - The 2 keys to building a business

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