Fresh off winning the PRCA Announcer of the Year for the third straight year, Anthony Lucia joins us to share the journey behind the voice. From growing up trick roping on rodeo’s biggest stages to discovering his passion for announcing, Anthony opens up about identity, setbacks, faith, and fully committing to your calling.

He talks about heartbreak, breakthrough moments, mentors who shaped him, and why loving what you do is the only way to succeed. Inspiring, honest, and full of heart — this episode shows exactly why he’s one of rodeo’s greatest storytellers.