In this episode, Josh and Greg discuss the essential knowledge and mindset required for starting and running a successful business. They emphasize the importance of mentorship, financial literacy, and understanding the difference between being self-employed and owning a business. The conversation also touches on the challenges of pricing, the impact of perception in the trades, and the necessity of having a solid business plan. Throughout the discussion, they encourage listeners to embrace self-doubt as a motivator and to seek continuous improvement in their business practices.